Senior Account Executive

Senior Account Executive

We're looking for a Senior Account Executive to work on project management and activation of a major CPG client's shopper marketing programs through regional grocery retailers, as well as maintain and manage key brand/retailer initiatives. Please note, this is not a sales role. Candidates must reside in a commutable distance from the Publicis office in Atlanta, Chicago or New York for a hybrid work schedule.

Primary Responsibilities:

• Manage and coordinate the activation and implementation of retail media, working with investment and internal AdOps teams to ensure on-time launches and accurate reporting
• Develop proficiency with internal and external file databases, status documents, and internal budget tracking tools
• Maintain productive interaction with support departments (i.e., answer questions/provide direction) to keep projects moving forward
• Lead, compile, and author recap reports detailing campaign performance and action items
• Produce and author meeting recaps for weekly client calls, ensuring all internal and client teams are aware of ongoing and new project updates
• Develop knowledge of assigned brand or retailer brand positioning(s), short and long term goals, consumer/shopper targets and marketing strategies
• Tactically support programs (development of timelines, trafficking and review of materials, estimation of costs, etc.)
• Independently manage projects effectively from start to finish, within Asana
• Manage budgets in client systems, completing programs within estimated hours and costs
• Manage electronic job jackets/billing information
• Develop your proficiency across all Mars internal workflow and financial management systems
• Work effectively and efficiently with various internal departments
• Maintain and update team reports, including weekly status, project management tools, etc.
• All other duties as assigned by Manager

Skill Sets Required:

• Bachelor's degree in advertising, marketing, business or related field
• Minimum of 3 years of media planning or execution, preferably agency experience
• Knowledge of self- and managed-service retail search strategy and execution (Criteo, CitrusAd, Pacvue, Kenshoo, Google, etc.) and/or programmatic preferred
• Strong computer skills and proficiency in Word, Excel and PowerPoint
• Ability to manage time, adhere to strict timelines and work well under pressure
• Detail orientation and ability to multitask across fluid workload
• Proactive nature in the seeking of work/responsibility
• Dependability in execution of work and as member of assigned team
• Enthusiastic, "can do" attitude in accepting work/new challenges
• Desire to learn all aspects of the Shopper Marketing discipline
• Effective interpersonal skills working well across functions
• Conscientious work ethic