Internet Sales Manager

Job Description

Job Description

Automotive Internet Sales Manager

We are a leading automotive dealership committed to providing an exceptional car-buying and service experience. We provide a positive, professional work environment, aggressive pay plans with career advancement opportunities, and the best training in the industry.

Job Summary

We’re looking for a dynamic Automotive Internet Sales Manager to lead and optimize our digital sales operations.  In this role, you’ll be responsible for managing inbound internet leads, driving online-to-showroom conversions, and developing a high-performing team focused on delivering a seamless, modern customer experience.

Responsibilities:

• Manage all incoming internet leads (website, third-party platforms, social media, and chat) to ensure timely and effective follow-up.
• Recruit, hire, train, and oversee a high-performing internet sales team or BDC representatives.
• Develop and implement processes for handling digital inquiries, including email, phone, and text communication strategies.
• Work closely with the sales desk to structure deals and ensure smooth transition from online inquiry to showroom sale.
• Utilize CRM tools to track customer interactions, manage pipelines, and ensure consistent follow-up.
• Analyze lead sources and campaign performance to improve ROI and overall lead quality.
• Coordinate with marketing to optimize online presence, including inventory listings, pricing strategy, and promotions.
• Ensure a high level of customer satisfaction by delivering a transparent, efficient, and customer-focused buying experience.
• Train and coach team members on best practices for digital communication, objection handling, and appointment setting.
• Comply with all company policies, procedures, and safety standards.

• Other duties as assigned.

Qualifications:

• Proven experience in automotive sales with a strong focus on internet/BDC or digital lead management.
• Demonstrated success in handling high-volume internet leads and converting them into appointments and sales.
• Strong understanding of CRM systems, digital retailing tools, and online lead platforms (AutoTrader, Cars.com, etc.).
• Excellent written and verbal communication skills, with the ability to engage customers digitally.
• Data-driven mindset with the ability to analyze performance metrics and adjust strategies accordingly.
• Strong leadership and team development skills.
• Highly organized with the ability to manage multiple priorities in a fast-paced environment.
• Valid driver’s license and a clean driving record.

We offer best in class industry benefits:

• Competitive pay
• Medical, Dental and Vision Plans
• Paid Holidays & PTO
• Short and Long-Term Disability
• Paid Life Insurance
• 401(k) Retirement Plan
• Vehicle Purchase Discounts
• Employee Discounts on Parts and Service Repairs
• Aggressive Employee Referral Program with Bonus Opportunities

You must be at least 18 years of age to apply.  We are an equal opportunity employer and drug-free workplace.