Coordinator, Multicultural Marketing

The Multicultural Marketing team is part of the marketing department of Universal Pictures. The team is responsible for engaging across all disciplines of film marketing to identify, refine, develop, and integrate strategies and tactics to enhance and enrich outreach to Hispanic, African American, and Asian American audiences. The Creative Coordinator, Multicultural Marketing & Creative will be responsible for executing projects as it pertains to the creative output of the department. Exceptional communication skills are crucial in order to interact across multiple disciplines within Universal Pictures’ marketing department to help support efforts targeting the multicultural audience. The successful candidate will be highly organized, adaptable and demonstrate initiative. Individuals must be able to efficiently handle a workload with many changing deadlines and priorities. The position will report to the VP, Multicultural Marketing & Creative. Essential Responsibilities Manage the creative process and deadlines for multicultural campaigns across linear, digital, integrated marketing, and Symphony, including but not limited to dub orders, narration, feature links, print requests, toolkit adaptations, and trafficking instructions Guide and facilitate AV materials through the finishing process with the marketing postproduction department; administer asset delivery and distribution for Domestic, Symphony, and Puerto Rico campaigns Develop Spanish translations for trailers, television/digital spots, custom materials, billboards, outdoor, companion banners, and other creative assets Maintain internal reporting logs and shared drives of creative assets in real time Fulfill team requests for creative materials, including print, translations/transcriptions, presentation decks, pitching links, social copy, etc. Populate asset trackers for media agencies and Symphony partners with assigned spots, platform‑specific details, flight dates, asset links, and post copy for media placements Traffic and track materials through network, legal, or guild clearances and approvals as needed Maintain cross‑departmental alignment on trailer launch logistics and strategies Source social creative for Universal Latino handles Lead the campaign topline report related to creative, integrated, and Symphony activations Handle administrative tasks such as scheduling (internal and external), agendas, meeting notes, expenses, and prepping creative materials for meetings Assist with event organization and logistics, including special shoots and creative content days Stay current on trends and platforms to contribute creative recommendations for campaign concepts and Qualifications 1+ years of experience in the entertainment industry, specifically in marketing Working knowledge of Microsoft Office software, Airtable, and/or Trello Must be bilingual with advanced proficiency in both written and verbal Spanish Desired Characteristics Personable, highly energetic, organized, and self‑starting, with strong attention to detail Strong written and verbal communication skills Experience in multicultural marketing Experience in creative advertising, digital media, and/or traditional media Bachelor’s degree Additional Requirements Hybrid : This position has been designated as hybrid, contributing from the office a minimum of four days per week (M‑Th). The Company reserves the right to change in‑office requirements at any time. This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Salary Range $60,000-65,000 (paid hourly) As part of our selection process, external candidates may be required to attend an in‑person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable. If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to View email address on click.appcast.io. #J-18808-Ljbffr NBCUniversal