Listing Optimisation Specialist
Ergode
About the Role We are looking for a detail-oriented and performance-driven Listing Optimisation Specialist to enhance product visibility, listing health, and conversion rates across Amazon marketplaces. The role involves end-to-end ownership of ASIN-level listing optimisation, creative content enhancement, and performance tracking, ensuring full compliance with Amazon guidelines while driving sustainable sales growth. This position requires strong expertise in Amazon SEO, listing creatives, A+ Content, and data-backed optimisation strategies. Listing Optimization & Content Management Optimize product titles, bullet points, descriptions, and backend keywords using high-search-volume and high-conversion keywords, aligned with Amazon SEO best practices. Ensure all listings adhere strictly to Amazon style guides and compliance requirements, preventing suppression or listing quality issues. Implement best practices for product categorisation, tagging, and variation setup across categories. Create, manage, and upload high-quality product images as per Amazon standards (minimum 7 images per listing, white background, zoom-enabled, lifestyle shots, size comparisons). Design professional infographics such as comparison charts, feature highlights, and use-case visuals to improve customer engagement. Develop and publish compelling A+ Content including enhanced brand content modules, premium images, comparison tables, and videos to boost conversion rates. Amazon Advertising & Performance Growth Set up, manage, and optimise Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display). Continuously improve campaign performance with a focus on traffic growth, ROAS improvement, and ACOS efficiency. Analyse ad data and listing metrics to identify optimisation opportunities. Monitoring, Reporting & Compliance Monitor listing health scores through Seller Central and proactively resolve issues related to images, keywords, or compliance. Track and report key KPIs such as conversion rate, BSR, sales velocity, keyword rankings, and listing health. Share regular performance insights and optimisation recommendations with internal stakeholders. Required Skills & Experience Minimum 2+ years of hands‑on experience in Amazon listing optimisation and/or Amazon PPC management. Proven experience working on Amazon Seller Central , A+ Content, and listing compliance. Strong keyword research expertise using tools such as Helium 10 , Jungle Scout, Viral Launch, Keepa, or similar platforms. Experience managing profitable Amazon advertising campaigns with data-driven optimisation (preferred target ACOS ≤ 5%). Proficiency in image editing and creative tools such as Photoshop , Canva, or equivalent. Strong understanding of Amazon marketplace analytics including conversion rate, sales rank, BSR, and listing quality metrics. Excellent English communication and copywriting skills with the ability to create persuasive, keyword-rich product content. Preferred Qualifications Experience handling multi-category product portfolios or reseller accounts. Exposure to US marketplace trends, seasonality, and promotional strategies. Basic graphic design capabilities for A+ Content modules and infographics. E-commerce Platforms & Marketplace Operations Amazon SEO & Keyword Research Product Cataloging & Categorisation Data Analysis & Performance Monitoring Attention to Detail Analytical & Strategic Thinking Strong Communication Skills #J-18808-Ljbffr Ergode
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