Business Development Manager
$75kBurns Recruitment
Business Development Manager – Home CareLocation: Polk County, FloridaSchedule: Full-TimeWork Arrangement: Field-Based / Community-FacingCompensation: $75,000 Base Salary + Performance-Based CommissionBuild Relationships. Help Families. Grow Something That Matters.Our client, an established home care organization serving Polk County, Florida, is seeking an exceptional Business Development Manager to help lead its next stage of growth.This is not a traditional "drop off brochures and attend networking events" sales position.We are looking for someone who can build meaningful relationships throughout the healthcare and senior care community, earn the trust of families, convert opportunities into new clients, and remain connected throughout the client journey.The right person may come from home care, senior living, hospice, home health, healthcare sales, community relations, admissions, care management, client services, or another relationship-driven sales environment.What matters most is that you know how to build trust, create opportunities, close business, and take exceptional care of people.What Makes This Role UniqueBuild a Market, Not Just a PipelineOur client has an established presence in Central Florida, a strong operating infrastructure, and an ambitious growth strategy.Your mission is straightforward: Create profitable, sustainable growth by becoming one of Polk County's most trusted relationships in senior care.You will develop referral partnerships while also helping families navigate the transition from initial inquiry through assessment, admission, and ongoing care.Stay Connected Beyond the SaleWe believe the best business development professionals don't disappear after the sale.They help create an exceptional client experience.This role combines the discipline and competitive drive of a high-performing salesperson with the relationship skills of an exceptional client-care professional.You'll remain connected to families after admission and work closely with operations to make sure what was promised during the sales process is being delivered.Key ResponsibilitiesBusiness Development & GrowthYou will build and manage a strategic referral network throughout Polk County, including relationships with:Hospitals and discharge plannersSkilled nursing and rehabilitation facilitiesAssisted living and independent living communitiesPhysicians and medical practicesHome health and hospice organizationsCare managers and elder law professionalsSenior placement organizationsCommunity organizations and other senior care professionalsYou'll identify high-value referral opportunities, develop relationships, conduct presentations and meetings, maintain disciplined follow-up, and turn those relationships into measurable growth.We don't measure success by how many places you visit.We measure what those relationships produce.Sales & ConversionYou will actively manage opportunities from referral through admission.Responsibilities include:Respond quickly to qualified referralsUnderstand each family's needs and care concernsClearly communicate the organization's value propositionOvercome objections professionally and compassionatelyCoordinate assessments and next stepsMaintain consistent follow-up throughout the decision-making processHelp move qualified opportunities toward a decisionConvert referral opportunities into new clients and billable hoursMaintain an organized and active sales pipelineOur philosophy is simple: Land the plane.When a family needs care, speed, empathy, confidence, and follow-through matter.Client Relationship & Care PartnershipThis is where the role differs from a traditional salesperson.You'll remain connected to the client experience after admission and work closely with operations to ensure what was promised during the sales process is being delivered.That may include:Participating in client assessments and care discussionsBuilding strong relationships with clients and familiesConducting appropriate client follow-upIdentifying changes in client needsSupporting service recovery when concerns ariseHelping strengthen client satisfaction and retentionIdentifying opportunities for increased services when appropriateCommunicating important client information back to the operational teamYou won't independently own scheduling or daily operations, but you will be expected to understand operational capacity and sell responsibly into what the organization can successfully staff and service.Growth and operations must work together.Relationship ManagementYou will become a trusted resource for referral partners, clients, and families by:Developing genuine, long-term professional relationshipsMaintaining consistent communication with referral partnersFollowing through on commitmentsProviding responsive and professional serviceEducating referral sources and families about available care solutionsRepresenting the organization professionally throughout the communityCreating relationships that lead to ongoing, sustainable referralsWhat Success Looks LikeThis is a performance-driven position with clearly defined goals and meaningful commission opportunity.Your scorecard will include metrics such as Meaningful Referral Conversations ? Qualified Referrals ? Assessments ? Admissions ? Conversion Rate ? New Billable Hours ? Client Retention.Success will also be measured through:Referral source developmentPipeline qualityResponsivenessFollow-up disciplineNew client acquisitionConversion ratesNew billable hoursClient retentionSustainable revenue growthQuality of referral relationshipsThe objective isn't simply to generate leads.It's to generate profitable, sustainable, retained business.Who We're Looking ForYou may be an excellent fit if you have:Proven sales or business development experienceHealthcare, senior care, or relationship-based service experience preferredHome care, home health, hospice, senior living, admissions, care management, or client service experience strongly valuedA demonstrated ability to build professional referral relationshipsStrong consultative selling and closing skillsExceptional communication and interpersonal skillsConfidence interacting with families during emotional or complex decisionsStrong organization and CRM/pipeline management disciplineAbility to work independently in the field while collaborating closely with an operations teamHigh personal accountability and follow-throughValid driver's license and reliable transportationMost importantly, we're looking for someone who combines competitive drive with genuine compassion.You should enjoy winning, but understand that in senior care, winning begins with helping people.Ideal BackgroundRelevant experience may include:Home CareHome HealthHospiceSenior LivingAssisted LivingHealthcare SalesBusiness DevelopmentCommunity RelationsAdmissionsCare ManagementClient ServicesSenior Care ServicesDirect home care experience is highly valued, but we are equally interested in accomplished relationship-driven sales professionals who understand how to develop referral relationships, close business, and provide an exceptional customer experience.CompensationBase Salary: $75,000PLUS performance-based commission/incentive compensation tied to measurable business results.We want exceptional performers to have the opportunity to earn exceptional compensation.Our philosophy is simple: The base compensates you for the role. Performance compensation rewards the value you create.There is meaningful upside for someone who consistently generates qualified referrals, new clients,
$75k
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