Business Development Manager (West Coast), Landfill & Embankment Compactors

Job Description

Job Description

Description:

Plan, supervise, direct and coordinate all business-related activity, performance and support of landfill and embankment product lines within the U.S. and Canadian regions. Support BOMAG dealer organization, customers (direct and indirect) and field personnel with market awareness, product knowledge and application needs with the objective to improve competency of such products as well as provide a thorough understanding of their competitive positioning to drive retail sales, achieve Company market share objectives and ultimately provide economical solutions to retail customer needs, while maximizing product line profitability for BOMAG. 

• Implement, and execute a strategic business plan for sales, product marketing, training and customer support for assigned product lines to drive sales growth, customer satisfaction and maximize profitability. 
• Ensure that appropriate measures and actions are taken to achieve company goals and objectives.
• In collaboration with management, facilitate and co-direct company field sales and service personnel to support dealers and end user customers to ensure compliance with company goals and objectives.
• Coordinate product marketing launch kits, including features and benefit analysis, competitive specification comparison, literature, recommended parts stocking lists, etc.
• Prepare and compile field surveys for purposes of formulating product direction, applications, feature needs, technical performance requirements, current product performance improvements and future product opportunities. 
• Develop and disseminate product and market information and suggest solutions to problems regarding product types, trends, specifications and state and local restrictions. Collect and analyze data on end user requirements, industry trends and competitive activities for product recommendations.
• Ensure recommended parts stocking lists are maintained.
• Report customer complaints to service; recommend corrective action and consult with field personnel and dealers, recommend and influence change.
• Formulate and develop training, programs and schedules based on knowledge of identified training needs in accordance to both Company and dealer goals and objectives.
• Facilitation of training at National, Regional and Localized Dealer levels.
• Provide “Train the Trainer”- field sales training of new product launches and/or updates.
• Maintain expenses within department operating budgets and identify ways to eliminate expenses that do not add value to Company.
• Prepare, analyze and report monthly on results, including key performance indicators and present actions required for business improvement.
• Assist in the development of the used equipment strategy that involves the remarketing of used landfill compactors in developing the secondary market. 

Requirements:

· College degree preferred or equivalent experience in business or related area required

· Prior experience in heavy equipment in a product sales environment (preferably construction applications, compaction and waste management) 

· Strong verbal and written communication skills

· Positive personal attitude, sense of urgency, creative problem solver, and ability to motivate in diverse organization 

· Proficient in Microsoft Windows environment

· Minimum 60%-70% overnight travel required