Marketing Lead

Role Description

First American is looking for a Marketing Lead to join the Strategic Tech Division on the Endpoint team and lead the day-to-day execution of our feature release strategy—in support of the rollout of our proprietary title and settlement workspace to an internal audience of escrow professionals. The ideal candidate for this role is a marketing generalist with strong writing skills who is looking to expand their marketing expertise in a dynamic, fast-paced environment.

Reporting to the Manager, Marketing—your responsibilities will include:

• Executing and guiding the future of our feature launch strategy—fielding the right inputs, leading copy development, working cross-functionally with product and training teams in the creation of supporting assets, managing email communications and ensuring appropriate reviews throughout.
• Contributing to other marketing initiatives if/as needed—helping with the creation of marketing assets, writing creative briefs for designers, and project managing design timelines and review processes.
• Regularly reporting on the performance of marketing campaigns.

Qualifications

• 4+ years of marketing experience, preferably in product marketing or with a tech focus.
• Strong writing skills, and an ability to communicate complex, technical concepts in inspiring ways to a variety of audiences.
• An ability to execute projects flawlessly while keeping the bigger picture in mind.
• Experience proactively and positively collaborating with cross-functional stakeholders.
• An interest in the real-estate industry (prior experience helpful but not essential).
• A love for developing and executing email marketing and campaigns.
• Experience with common marketing platforms, such as HubSpot.
• A desire to deepen your strategic skillset in a fast-paced, highly complex marketing environment.

Requirements

• Pay Range: $85,000.00 - $113,300.00 Annually.
• This hiring range is a reasonable estimate of the base pay range for this position at the time of posting. Pay is based on a number of factors which may include job-related knowledge, skills, experience, business requirements and geographic location.
• First American will consider for employment all qualified applicants, including those with arrest or conviction records, in a manner consistent with the requirements of applicable state and local laws.
• First American intends to conduct a review of an applicant’s criminal history in connection with a conditional offer.

Benefits

• Comprehensive benefits package including medical, dental, vision, 401k, PTO/paid sick leave.
• Other great benefits like an employee stock purchase plan.