Business Development Representative

Benefits:

401(k) matching

Dental insurance

Employee discounts

Health insurance

Opportunity for advancement

Training & development

Wellness resources

Vision insurance

Position Summary The Business Development Representative is responsible for making outbound calls to prospective leads generated through studio marketing and referral campaigns. This role is focused on booking intro classes, increasing show rates, and supporting membership conversion efforts across multiple locations. The ideal candidate is confident on the phone, goal-oriented, and thrives in a fast- paced, performance-based environment. Previous fitness or sales experience is a bonus.

Key Responsibiltiies

Place outbound calls to new leads and former members to schedule introductory classes.

Follow up with leads using call cadences, scripts, and studio promotions.

Consistently track and report on call activity, booking percentages, and show rates.

Communicate studio value propositions and answer basic questions about the Orangetheory Fitness experience.

Collaborate with sales and studio teams to ensure seamless handoff of booked prospects.

Use CRM tools and internal systems to update lead status, call logs, and outcomes.

Meet or exceed daily and weekly performance metrics.

Qualifications

Previous experience in outbound sales, call centers, or fitness/wellness customer service is preferred

Excellent verbal communication and interpersonal skills

Self-motivated and able to work independently to meet goals

Comfortable with scripts, sales techniques, and performance tracking

Familiarity with CRM tools and call center systems is a plus

Passion for fitness, health, and helping others reach their goals

Performance Metrics

Intro Class Booking %

Prospect Show Rate

Lead Contact Rate

Follow-up compliance

We Offer

Compensation

Base Salary, Individual commission

401K, 401K match following 1 year of employment

Health insurance

Staff Rewards

Fitness certification discounts

Retail employee discounts

Workout for free at any of our 28 Orangetheory locations

Employee Plus One Membership Discount

Direct your career track to any of the roles below.

Call Center Manager

Great company culture

Staff workouts

Annual Holiday Party

Quarterly workshops for on-going development

About Thrive Venture Group (Franchisee, Area Developer) Thrive Venture Group was founded in January of 2023. Headquartered in Cleveland, OH; TVG proudly operates 31 Orangetheory Fitness studios, across three states: Arkansas, Ohio, Tennessee and West Virginia. Thrive is comprised of deeply passionate people, led by franchisees who have been with the brand since 2014, on a mission to educate and empower people to be their best selves. This group is uniquely special in part by its active partnership with the Franchisor, Orangetheory Fitness Corporate aka “The Grove”. Thrive is frequently sought out to pilot new brand initiatives and provide field level feedback, giving us the opportunity create an even greater impact for the entire network.

Orangetheory Fitness Vision

To be the trusted global leader of innovative heart rate-based interval training.

Orangetheory Fitness Values

Passion

Integrity

Accountability

Innovation

Community

Acknowledgement *

I understand that I am applying for a position with an employer that is an independently owned and operated Orangetheory® Fitness franchisee, not the franchisor, OTF Franchisor, LLC or any of its affiliates (OTFF). With respect to any position with a franchisee, I understand and agree that any information I provide in this application will be submitted directly to the independent franchisee, who is solely responsible for all employment related matters in their studio. This means, among other things, that the independent franchisee is solely responsible for and unilaterally makes all decisions concerning my employment, including hiring, firing, discipline, supervision, staffing and scheduling. OTFF will not receive a copy of my application, will have no control over whether I receive an interview and/or am ultimately hired, does not control and is not responsible for the employment policies and practices of independent franchisees, and does not employ independent franchisee’s employees. If I am hired to work at an independent franchisee’s studio, the independent franchisee, and not OTFF, will be my employer. By submitting my application and resume, I am confirming that I am agreeing and consenting to the foregoing.

Orangetheory values your privacy, so we want to keep you informed as to how your personal information is handled. With respect to the personal information you provided in this application, that information will be submitted directly to the independent franchisee, who is solely responsible for all privacy and data protection matters related to their studio. For any inquiries regarding how the independent franchisee may collect and process your personal information, please refer to that franchisee’s privacy policy or contact them directly. For all other information about how the franchisor, OTF Franchisor, LLC or any of its affiliates (OTFF), may collect and process personal information, please