Marketing Specialist
$62k - $72kBrin Glass Company
Description Company Overview At Brin Glass Company, we've spent 114 years building a reputation for craftsmanship, reliability, and strong partnerships. That same commitment extends to the people who choose to build their careers here. If you're looking for a place where your strengths are valued and your work has impact, Brin is the place to grow. As a leader in commercial glass and glazing, we bring complex architectural visions to life through precision, collaboration, and innovative thinking. None of that is possible without the dedicated team members behind every project. That's why we invest in creating an environment where people can thrive for the long haul. Position Summary The Marketing Specialist is a key contributor to Brin Glass Company's Brand Experience team, responsible for bringing marketing strategies to life through creative execution, sales enablement, digital marketing, and consistent brand experiences across the Brin family of companies. This role partners with teams across the organization to create high-quality marketing materials, manage websites and CRM platforms, coordinate internal and external communications, and support business growth through effective marketing operations.
Success in this role requires strong collaboration, organization, attention to detail, and project management skills, along with the ability to balance multiple priorities in a fast-paced environment.
The ideal candidate enjoys working with a variety of teams, embraces technology, takes ownership of projects, and ensures our marketing systems, digital tools, and client-facing resources are accurate, engaging, and aligned with business goals.
Essential Duties and Responsibilities
Success in this role requires strong collaboration, organization, attention to detail, and project management skills, along with the ability to balance multiple priorities in a fast-paced environment.
The ideal candidate enjoys working with a variety of teams, embraces technology, takes ownership of projects, and ensures our marketing systems, digital tools, and client-facing resources are accurate, engaging, and aligned with business goals.
Essential Duties and Responsibilities
- Support consistent execution of Brin's brand standards across social media, websites, sales tools, presentations, internal communications, events, and client-facing materials to ensure a unified and polished brand experience.
- Create clear, engaging content for social media, email campaigns, website updates, print materials, employee communications, project highlights, and other marketing needs based on defined priorities and direction.
- Manage social media and digital platforms by scheduling approved content, monitoring engagement, responding to inquiries, and reporting opportunities to improve performance.
- Maintain website content to ensure accuracy, timeliness, and consistency, including project pages, blog/news updates, landing pages, basic SEO details, and other company information.
- Support sales and client-facing teams by developing and maintaining proposal assets, presentations, case studies, project sheets, and other sales enablement materials as directed.
- Coordinate marketing requests and priorities by organizing incoming work, managing timelines, and ensuring projects are completed based on established direction and deadlines.
- Support planning and execution of internal and external events, including trade shows, industry conferences, recruiting events, employee gatherings, and companywide communications.
- Capture and organize photos, videos, employee stories, project updates, and culture content for use across marketing, recruiting, sales, and internal communications.
- Maintain marketing resource libraries so brand assets - including logos, templates, photos, case studies, and collateral - are organized, accurate, and easily accessible for team use.
- Track basic marketing performance across social media, website, email, and campaign activity, and share reporting insights to support ongoing improvements.
- Completes role specific tasks on time and with quality.
- Follows company policy and process and holds peers accountable.
- Collaborate with team members to ensure work is completed and delivered to meet client satisfaction.
- Shares growth ideas, efficiencies, and new systems for improvement.
- Communicates progress, needs, and updates to lead or manager.
- Champion a culture of safety in all operations.
- Ensure compliance with all safety regulations, policies, and procedures.
- Lead by example in promoting safe work practices and hazard awareness.
- Support safety training, audits, and continuous improvement efforts while working with safety manager.
- Empower employees to speak up about safety concerns and take corrective action.
- Collaborate with safety teams to monitor and improve safety performance.
- Integrate safety into planning and project execution.
- Strong writing, editing, and communication skills with the ability to turn ideas into clear, polished content for different audiences.
- Working knowledge of communications, branding, and content development best practices.
- Organized, detail-minded, and able to manage multiple marketing requests, timelines, and priorities without losing track of the details.
- Comfortable collaborating with sales, operations, recruiting, leadership, and other teams to gather information and move projects forward.
- Creative, proactive, and willing to bring fresh ideas while staying aligned with company goals, brand standards, and audience needs.
- Able to create and organize content such as social posts, employee stories, project updates, presentations, case studies, email content, and basic marketing materials.
- Comfortable using basic marketing results, feedback, and engagement data to understand what is working and suggest practical improvements.
- Social media scheduling, email marketing, website maintenance (updates, basic SEO, and analytics tools).
- WordPress, Canva, Adobe Creative Suite, Microsoft PowerPoint, or similar design, website, and presentation tools.
- Comfort supporting photo, video, jobsite, employee, project, or culture content for use across marketing and communication channels.
- Experience in construction, architecture, manufacturing, trades, B2B marketing, or professional services.
- Able to travel to company locations, events, jobsites, or client-related engagements as needed.
- Able to occasionally work outside typical office hours to support events, deadlines, or timely communication needs.
Vacancy posted 1 day ago
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