Business Development Center (BDC)
Karl Malone Ford Park City
Job Description
Job Description
Karl Malone Park City Auto Dealerships | Park City, UT
About the OpportunityKarl Malone Park City Auto Dealerships is seeking a motivated, customer-focused Business Development Center (BDC) Specialist to join our team in the heart of Park City, Utah. This role sits at the center of our sales and service growth engine—converting digital and phone leads into showroom and service appointments that drive revenue and long-term customer relationships.
We are looking for someone who thrives in a fast-paced, results-oriented environment and takes pride in delivering a premium customer experience that reflects the Karl Malone brand. Compensation is based on experience and performance , with competitive earnings potential for those who consistently generate quality appointments and support our sales and service teams.
What You’ll Do- Respond promptly and professionally to internet leads, phone inquiries, text messages, and chat requests for both sales and service
- Qualify prospects, schedule showroom and service appointments, and confirm them to maximize show rates
- Manage and update the dealership CRM with accurate notes, next steps, and follow-up tasks
- Conduct outbound follow-up campaigns on aged leads, no-shows, and previous customers to re-engage interest
- Coordinate closely with sales consultants, service advisors, and managers to ensure a seamless hand-off
- Maintain high activity metrics (calls, texts, emails, appointments set) while delivering a friendly, consultative customer experience
- Support special promotions, events, and manufacturer campaigns as needed
- Strong verbal and written communication skills with a professional yet approachable phone presence
- Proven ability (or clear aptitude) to work in a high-volume inbound/outbound environment
- Comfortable using CRM systems, email, text platforms, and basic computer tools
- Self-motivated, organized, and able to manage multiple conversations and priorities simultaneously
- Customer-first mindset with resilience and a positive attitude under pressure
- Previous BDC, automotive, call-center, or high-volume customer service experience is preferred but not required—training will be provided for the right candidate
- Reliable transportation and the ability to work on-site at our Park City location
- Competitive pay based on experience and performance (base + performance incentives)
- Friendly, team-oriented dealership environment
- Flexible scheduling options
- Vacation pay
- Benefits package
- Opportunity to grow with a well-established, locally recognized automotive group in one of Utah’s most desirable mountain communities
This position is based at the Karl Malone Park City Auto Dealerships in Park City, UT. You will work on-site as part of our BDC team supporting the sales and service departments.
$86.5k
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