Director, Solutions Marketing (Reproductive)
Labcorp
Labcorp seeks a Director of Solutions Marketing for its reproductive diagnostics portfolio. This leadership role develops portfolio strategy, sales enablement tools, and market insights while leading a team of portfolio marketers to drive diagnostic adoption and competitive positioning.
Responsibilities
- Develop sales enablement tools, messaging, and playbooks in partnership with Product Management
- Assess scientific trends, customer insights, and competitive activity to refine portfolio strategy
- Establish portfolio KPIs and dashboards; translate insights into strategic recommendations
- Lead, coach, and develop team of Portfolio Marketers with focus on strategic thinking and scientific rigor
- Use AI to accelerate workflow, aggregate evidence, and enhance cross-departmental collaboration
Requirements
- Bachelor's degree
- 5+ years product management or portfolio marketing strategy in healthcare
- Experience in diagnostics or healthcare sectors
- 3+ years working in women's health preferred
- Proficiency applying AI to portfolio marketing workflows and maintaining AI agents
Vacancy posted 2 days ago
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