Agency Partner Manager, Scaled Growth (Global)

About NewsBreak Founded in 2015, NewsBreak is the Content Intelligence platform shaping the future content economy. With over 40 million monthly active users, our flagship platform delivers highly personalized local news and information powered by advanced AI, recommendation systems, and adtech. Recognized by Fast Company as #32 on the Top Workplaces for Innovators, we're proud to be Great Place to Work® certified and home to a dynamic team of technologists, product innovators, and business leaders who are passionate about solving meaningful challenges at scale. Together, we reached unicorn status in 2021, and we remain committed to continuing this high-growth trajectory with the right team to fulfill our mission: building the infrastructure layer for content intelligence. About the Role NewsBreak is looking for an Agency Partner Manager, Scaled Growth to join our Ad Platform team and help turn our agency partnerships into a consistent and scalable source of new advertisers. In this role, you will work with both official and pilot agency partners across the U.S. and international markets. You will identify advertisers within each agency's portfolio that are a strong fit for NewsBreak, guide them from onboarding through launch, and stay closely involved during their early weeks to help them reach sustained spend. You will also help pilot agencies build the knowledge, processes, and confidence needed to bring more advertisers onto NewsBreak independently. Across a large portfolio of small and long-tail advertisers, you will develop a scalable engagement model that improves activation, retention, and growth. Once an advertiser reaches a sustained level of spend, you will transition the account to an Account Manager with a clear and complete handoff. Beyond day-to-day account growth, you will serve as an important voice of the agency market internally, translating recurring agency needs, advertiser feedback, and growth blockers into actionable priorities for Product, Data, and other cross-functional teams. Responsibilities Agency & Client Onboarding Drive a steady flow of new advertiser activations across both official agency partners and pilot agencies, against quarterly activation targets. Partner with agency media buyers, account teams, and new business leads to identify advertisers that are a strong fit for NewsBreak. Use vertical, performance, and market data to recommend which advertisers and use cases agencies should prioritize. Own the onboarding journey from initial intake through first spend, including: Business vertical and use case Conversion event Target CPA or ROAS Funnel structure Budget Agency ownership Account setup Tracking and attribution Creative readiness Diagnose barriers preventing advertisers from launching or scaling and elevate NewsBreak-side blockers to the appropriate internal teams. Own pilot agency activation plans, helping each pilot partner progress from first launch to a repeatable flow of new clients. Evaluate pilot agency performance and recommend whether to expand, continue testing, or exit the partnership. Agency Education & Enablement Train agency teams on NewsBreak's advertising platform, including account setup, conversion events, bidding, creative strategy, optimization, and budget pacing. Enable agencies to launch and optimize advertisers with increasingly less hands‑on support. Provide actionable vertical and performance insights, including: Category benchmarks CPA ranges by conversion event Winning creative patterns Audience insights Geographic insights Help agencies use these insights to position NewsBreak effectively with additional advertisers in their portfolios. Turn successful advertiser outcomes into repeatable agency playbooks. Partner with Marketing Enablement to develop agency-specific materials, workshops, and scalable enablement programs. Retention & Scaled Growth Own the early lifecycle of newly activated advertisers, from launch through sustained spend. Align with advertisers and agencies on the right conversion event, performance expectations, budget pacing, and creative iteration strategy. Review performance regularly and provide actionable optimization guidance. Monitor weekly spend signals and intervene early when an advertiser begins to stall or disengage. Improve the retention of each quarter's newly activated advertisers so they continue spending beyond the initial launch period. Manage a high-volume portfolio using a tiered engagement model: High-touch support for advertisers with strong growth potential Scheduled and tool-supported engagement for scaled accounts Self‑service support for the smallest or dormant advertisers Transition advertisers that reach sustained spend to Account Managers with a complete handoff, including: Original value prop #J-18808-Ljbffr NewsBreak