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Senior Associate, Experience & Digital Marketing, Business Planning Senior Production & Portfolio

$100k - $143k
Full-time

New York Life Insurance Co

Role Description

The Business Planning team is part of the Experience & Digital Marketing organization (EDM). As EDM brings an increasing number of capabilities in-house, Business Planning plays a critical role in coordinating and driving the integration, sequencing, and delivery of workstreams into the broader portfolio. This is delivered through:

  • Management of EDM’s integrated business plan, roadmap, and portfolio of work.
  • Mobilization and delivery management of large-scale, cross-functional programs and production that support EDM’s strategic goals and activations.
  • Synthesis and packaging of complex work into clear plans and narratives.
  • Empowerment of EDM employees to organically grow, connect, and collaborate to achieve business outcomes.

What great looks like in this role:

  • You are a motivated, energetic, adaptable, and extremely detail-oriented candidate.
  • You can seamlessly plan, coordinate, and drive a diverse portfolio of large-scale, cross-functional programs and activations.
  • You think at the portfolio level, understanding how individual programs connect and where dependencies exist.
  • You are eager to engage with and listen to employees and partners of all levels.
  • You have strong teamwork skills, excellent written and verbal communications, and the capacity to work cross-functionally.
  • You take initiative and are a process-oriented problem solver & critical thinker.
  • You have incredibly strong organizational skills and the ability to prioritize work in a deadline-driven environment.

Qualifications

  • Experience within a marketing, creative, content, digital, or customer experience organization.
  • Strong collaboration and teamwork skills.
  • Strong written and verbal communications, especially regarding public speaking, email communications, and PowerPoint presentations.
  • Ability to work cross-functionally and partner with both colleagues and business leaders.
  • Self-starter, process-oriented problem solver.
  • Strong organization skills and ability to prioritize work in a deadline-driven environment.
  • Preferred if candidate brings strong knowledge of Tier 1 creative and content production.
  • Proficiency in using digital tools and platforms, specifically PowerPoint.

Requirements

  • A minimum of a bachelor’s degree and at least 7 years of relevant experience.
  • Proven experience in cross-functional & large-scale business planning, activation production, strategy, project/program planning and/or management.

Benefits

  • Full package of benefits for employees, including leave programs, adoption assistance, and student loan repayment programs.
  • Annual discretionary bonus eligibility.
  • Participation in an incentive program.
Vacancy posted 3 days ago
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