Director of Demand Generation
Virtual Vocations Inc
To drive pipeline growth and align marketing with sales, the full-time salaried Director of Demand Generation will lead the global demand generation strategy and execution for a fast-growing fraud prevention technology company, managing multi-channel campaigns and optimizing marketing performance. Key responsibilities Develop and execute a comprehensive demand generation strategy aligned with revenue and pipeline goals Partner with Sales and Product teams to create go-to-market plans and optimize lead scoring and funnel performance Lead and mentor a team of demand generation professionals while managing external agencies and contractors Required qualifications 5+ years of B2B SaaS marketing experience in Fraud Prevention & Identity Verification, with at least 3 years in demand generation leadership Proven track record of building strategies that attract and convert enterprise customers Strong sales enablement experience supporting enterprise and mid-market sales organizations Experience with account-based marketing (ABM) and familiarity with AML, KYC, and digital trust solutions Knowledge of Salesforce, HubSpot, Google Analytics, and business intelligence platforms
Vacancy posted 18 hours ago
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