Sales Development Representative Public Sector, Google Pixel
Netchannels
Sales Development Representative Public Sector
Google Pixel Netchannels is looking for a talented Sales Development Representative to join the Pixel sales team focused on the Public Sector. This position is located in Washington DC or Reston, or surrounding areas.
About the Role
The Sales Development Representative (SDR) will generate and qualify new Public Sector opportunities for the Google Pixel sales organization, focusing on Federal and State & Local government customers in the mobility marketplace. This role sits at the top of the funnel, turning Marketing Qualified Leads and targeted outbound outreach into high-quality meetings and pipeline for the field sales team.
Key Responsibilities
- Qualify and develop Marketing Qualified Leads (MQLs) from campaigns, events, and digital programs into sales-ready opportunities for Account Executives.
- Conduct targeted outbound prospecting into Federal and State & Local agencies using a provided custom slide deck, call scripts, and email templates tailored to Public Sector use cases for Google Pixel.
- Research and identify key decision makers and influencers within the mobility and Public Sector ecosystem (IT, procurement, program offices, contracting officers, etc.).
- Navigate the full government buying cyclefrom early market research and requirements definition through RFP/RFQ, contract award, and deploymentto time outreach appropriately and position Pixel solutions within existing contract vehicles.
- Use LinkedIn Sales Navigator to build targeted prospect lists, map accounts, and execute multi-touch outreach sequences across phone, email, and social channels.
- Clearly articulate the value proposition of Google Pixel and related mobility solutions for Public Sector workloads, security, and mission use cases in introductory calls and presentations using provided script.
- Schedule and coordinate qualified discovery calls, demos, and briefings for the Public Sector sales team, ensuring tight hand-off and thorough opportunity notes.
- Maintain accurate, up-to-date records of all activities, contacts, and opportunities within Salesforce (SFDC) or equivalent CRM, following established data hygiene standards.
- Track and report on key SDR metrics such as calls, emails, meetings set, conversion rates, and sourced pipeline, and provide feedback to marketing on lead quality and campaign performance.
- Collaborate closely with marketing and sales leadership to refine messaging, targeting, and cadences specific to Public Sector mobility opportunities.
Required Qualifications
- 3+ years of experience in a Sales Development, Business Development, inside sales, or similar role at a technology company (hardware, or telecom).
- Demonstrated understanding of the mobility marketplace (e.g., mobile devices, device management, carriers, or OEMs) and how solutions like Google Pixel are positioned and sold.
- Experience selling into the Public Sector (Federal and/or State & Local), with working knowledge of the government buying cycle, procurement methods, and common contract vehicles.
- Familiarity with Salesforce (SFDC) or another enterprise CRM platform for logging activities, managing leads, and tracking pipeline.
- Proficiency with LinkedIn Sales Navigator for prospecting, list building, and outreach.
- Strong technology aptitude and ability to quickly learn and communicate new product capabilities, particularly around mobile devices, security, and cloud-connected services.
- Excellent verbal and written communication skills, including comfort delivering value-based messaging to technical, business, and procurement audiences.
- Highly organized, self-motivated, and able to manage a high volume of activities while hitting and exceeding SDR KPIs.
Preferred Qualifications
- Direct experience supporting or selling Google, Android, or other mobile OEM solutions into Public Sector agencies.
- Prior experience working with federal agencies and State & Local governments, including familiarity with acronyms, budget cycles, and acquisition planning.
- Experience collaborating with marketing to translate campaign themes into prospecting sequences and custom outreach.
- Background working with channel partners, resellers, or system integrators that support government customers such as Carahsoft
Success Measures
- Qualified meetings and opportunities created per month and quarter.
- Conversion rates from MQL to Sales Accepted Lead (SAL) and to qualified opportunity.
- Pipeline sourced and influenced for the Google Pixel Public Sector sales organization.
- Quality of CRM data and completeness of notes and next steps for each opportunity.
This is an exciting opportunity to join one of the most successful technology organizations and help expand the Google Pixel Public Sector footprint at a pivotal time for mobility in government. You will work closely with an experienced Public Sector sales team, gain deep exposure to the government technology landscape, and build a strong foundation for a long-term career in technology sales. NOTE: the government landscape is very different from the typical commercial audience and knowledge of the public sector is required.
About Netchannels
Netchannels is a marketing agency founded in 1995. We accelerate the execution of marketing projects for our clients: we manage the methods, resources, and expertise to execute within a set budget and timeline.
At Netchannels, we value differences. We believe that success is achieved by pulling together all talents from all sources. We also believe that each and every single one of us can change the World. We're dedicated to matching our talents with the best opportunity for them and for our clients. Netchannels is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.
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