Senior Marketing Strategy Associate, Small Business Card Acquisition

Job Description

Join a team where your analysis directly shapes how we invest, test, and grow. You’ll turn performance signals into clear actions that improve customer outcomes and business results.

As a Senior Marketing Strategy Associate in Small Business Card Acquisition, you will analyze digital channel performance, uncover what drives results, and deliver recommendations that shape strategy, testing roadmaps, and optimization priorities. You will partner across analytics, finance, channel owners, and external partners to support customer acquisition and portfolio growth.

Job responsibilities

• Analyze performance across paid search, affiliate marketing, and paid social, including volume, efficiency, and profitability
• Identify key drivers (audience, creative, offer, targeting, and funnel drop-off) and recommend actions to improve results
• Track and communicate core metrics such as conversion rate, cost per acquisition, return on ad spend, approval rate, and customer value
• Monitor customer, competitor, and industry trends to surface opportunities, risks, and strategic implications
• Support channel strategy development and initiatives across the small business card portfolio
• Partner with channel owners and agencies on test-and-learn plans; define success measures, evaluate impact, and recommend scale or iterate decisions
• Improve measurement, reporting, and attribution practices by translating analytics into practical enhancements
• Create concise, executive-ready narratives and materials that drive clear decisions
• Present insights in an action-oriented way and influence outcomes through data and storytelling

 

Required qualifications, capabilities, and skills

• Bachelor’s degree
• 3 years of experience in performance marketing, digital marketing analytics, strategy/consulting, or a related role
• Experience supporting at least one acquisition channel (paid search, affiliate marketing, paid social, display, or search engine marketing)
• Strong analytical and problem-solving skills with demonstrated ability to translate data into business recommendations
• Advanced Microsoft Excel and PowerPoint skills, including building executive-ready materials
• Strong written and verbal communication skills, including comfort presenting to stakeholders

 

Preferred qualifications, capabilities, and skills

• Experience in financial services, financial technology, e-commerce, or another acquisition-focused marketing environment
• Familiarity with experimentation, test design, marketing measurement, and attribution concepts
• Experience with analytics and visualization tools (for example, Tableau), web analytics platforms, or SQL
• Understanding of customer acquisition economics and performance marketing metrics

 

Applicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time. Final job grade level and corporate title will be determined at time of offer and may differ from this posting.

About Us

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About the Team

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.