Physician Liaison

Job Description

Job Description

FYZICAL Therapy & Balance Centers is a leading national provider of physical therapy services with over 500 locations across the U.S. We are seeking a motivated, results-oriented sales professional with a proven track record in outside sales to help us grow our referral base and enhance our community presence.

This position combines sales, marketing, and public relations to drive patient referrals and build strong relationships with local physicians and healthcare providers. You will serve as the face of our clinic, promoting our services, strengthening our reputation, and managing a designated territory of medical practices.

The Physician Liaison is critical for the success of a clinic. The Liaison not only strives to increase patient referrals, and to strengthen relationships with providers and their staff, but as a community-facing representative provides prospective patients and the community with a first impression of our brand. The Liaison is essentially the bridge between our clinic and the referring offices and our broader community. Responsibilities

• Leads initiatives to build volume and favorable provider perceptions among internal and external referral streams.
• Develops and implements specific outreach, relationship building and marketing plans to meet goals.
• Must exhibit excellent time management skills, organization and communication skills and thrive in a fast-paced environment.
• Analyzing referral data, daily
• Facilitating marketing campaigns.
• Ability to use certain templates and programs for tracking and leads management.
• Develops strong business relationships with local community organizations and businesses.
• Works collaboratively with other system functions that interact with physician offices, including hospital medical affairs, outbound referral systems, provider recruitment, and provider resources.
• Establishes and maintains ongoing communications with referring providers and/or their office staff, including routine or follow-up visits, emails and phone calls.
• Uses research-based methods and implements strategies to build awareness and trust.
• Identifies referral sources (target audiences).

Required Skills

• Bachelor’s degree in marketing/communications, Business Administration or Healthcare preferred. (Experience working in a sales or marketing position may be substituted in lieu of education)
• Outside sales experience preferred
• Healthcare sales experience preferred
• Effective territory manager, willing to travel within assigned territory
• Strong self-starter with effective oral and written communication skills