Campaign Manager, Ad Operations

Role Description

Adswerve is looking for a Campaign Manager, Ad Operations to join the team for a 3 month temporary position! The Campaign Manager, Ad Operations is responsible for the technical execution, trafficking, and management of complex digital media campaigns within ad serving platforms. This role requires a high level of technical expertise in ad serving, tag management, and troubleshooting to ensure seamless delivery and accurate measurement across all omnichannel digital media platforms (programmatic, social, search, etc).

Responsibilities

• Trafficking & Technical Setup:
  • Lead the end-to-end trafficking process within CM360, including placement creation, creative assignment, and tracking ad delivery.
  • Manage advanced floodlight configurations and Amazon tags, including custom variables and enhanced conversions.
  • Manage strategic account architecture set up to align with clients' business, measurement, and goals.
  • Oversee the implementation of complex 3rd-party tracking (e.g., IAS, DoubleVerify) to maintain brand safety and viewability standards.
• Execution & Quality Assurance:
  • Provide QA for all campaign assets, ensuring technical specifications, landing pages, and tracking pixels are functioning perfectly before launch.
  • Monitor daily delivery and discrepancies, proactively troubleshooting ad serving issues or data mismatches between platforms.
  • Optimize ad server settings (frequency capping, rotation, and sequencing) to maximize campaign efficiency and reach.
• Data, Reporting & Insights:
  • Analyze and report on cross-channel performance, leveraging CM360’s attribution modeling to provide a unified view of the customer journey.
  • Utilize Report Builder and Data Studio to create custom dashboards that highlight delivery trends and actionable technical insights.
• Client & Team Engagement:
  • Act as the primary technical point of contact for internal teams (Programmatic, Paid Social, Search) to ensure integrated tracking across the full media stack.
  • Lead technical onboarding for new clients, establishing best practices for account structure and naming conventions.
  • Assist in quarterly or monthly client sessions, presenting strategic insights that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance.

Qualifications

• 3+ years of proven experience in Ad Operations, specifically focused on ad serving and trafficking.
• Mastery of Google Campaign Manager 360 (CM360) is required; experience with Display & Video 360 (DV360) and Search Ads 360 (SA360) is highly preferred. Amazon experience is a plus.
• Experience working in Google Tag Manager (GTM), HTML5, JavaScript, and troubleshooting tag-related issues.
• Expert-level ability to interpret complex delivery metrics and attribution data to solve technical discrepancies.
• Strong project management skills with the ability to translate technical AdOps concepts into clear strategies for clients and stakeholders.

Benefits

• Semi-annual bonus potential
• Medical, dental and vision available for employees
• Paid time off including vacation, sick leave & company holidays
• Paid volunteer time
• Flexible working hours
• Summer Fridays
• “Work From Home Light” days between Christmas and New Year’s Day
• 401(k) Plan with 5% company match and no vesting period
• Employer Paid Parental Leave
• Health-care Spending Accounts
• Dependent-care Spending Accounts
• Employer Paid Basic Life Insurance
• Voluntary Life Insurance (Employee/Spouse/Child)
• Employer Paid Short & Long Term Disability
• Employee Assistance Program (EAP)
• Continuing Education Reimbursement
• Employee Referral Bonus Program
• Monthly Remote Work Stipend
• New Hire Office Equipment Reimbursement