Founding Growth Lead
$140k - $200kTrue Talent Solutions Partners
About the Role
Build the demand generation engine for an AI company focused on automating logistics operations. You will work closely with sales, marketing, and product teams to turn product capabilities into enterprise pipeline.
What You'll Do
Build and optimize demand generation channels that grow qualified leads and convert them into enterprise sales pipeline.
Own marketing operations, including attribution, automation, lead routing, segmentation, and funnel reporting.
Partner with sales and product teams to develop go-to-market messaging for AI and logistics solutions.
Test and scale paid acquisition, email nurture, website conversion, account-based marketing, SEO, answer engine optimization, and emerging channels.
Manage agencies, contractors, and specialist partners to accelerate channel execution.
What We're Looking For
Three to five years of experience in growth marketing, demand generation, digital marketing, or account-based marketing.
Experience at a startup-stage or rapidly growing software or SaaS company, with a track record of building a channel or demand generation program from the ground up.
Experience marketing enterprise technology in a sales-led environment, and an understanding of MQLs, SQLs, and pipeline conversion.
Working knowledge of marketing automation, attribution software, CRM reporting, and website tracking.
Experience across channels such as paid digital, email, website, and content, plus a demonstrated strength in at least one area.
A completed degree.
Compensation & Benefits
Base salary: $140,000 to $200,000 annually. Visa sponsorship is not available.
Location
On-site in New York, New York.
$140k - $200k
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