Media Buyer, Meta & Google - Direct Response

Role Description

We're hiring a media buyer to own paid acquisition across a pod of 5-8 clients spending a combined $100k+ per day, primarily on Meta. You'll sit inside a cross-functional pod with a strategist, copywriter, and PM, and you'll be the person responsible for making sure every dollar in those ad accounts is actually doing something.

• Decide how campaigns get structured, what gets tested and why, when to scale and how aggressively.
• Understand funnel math well enough to reverse-engineer what your CPL needs to be to hit a revenue target three steps downstream.
• Manage, analyze, and make judgment calls throughout the day without waiting for instructions.
• Interface with clients, presenting paid performance on calls and answering questions about platform changes.

Qualifications

• 2+ years of hands-on media buying experience, managing significant daily spend across multiple accounts simultaneously.
• Deep Meta Ads proficiency is critical.
• Google Ads experience is a strong plus.
• Experience with third-party attribution and reporting platforms (Hyros, Triple Whale, Segmetrics, Wicked Reports, or similar).
• Understanding of funnel math and how ad account metrics connect to business outcomes.
• Experience with launch campaigns, not just evergreen.
• Comfortable being client-facing.
• Strong async communication skills.

Requirements

• Think about ad accounts in terms of business impact.
• Surface problems, recommendations, and creative needs proactively.
• Be comfortable with direct feedback and high expectations.
• Stay current on platform changes, algorithm updates, and new tools independently.
• Use AI tools where they would be useful.

Benefits

• Comprehensive health, dental, and vision insurance plans (US Residents Only).
• PTO.
• Paid US Holidays.
• Opportunities for professional development and advancement within the organization.
• A collaborative and innovative work environment with a focus on creativity and results.

Company Description

We're a team of passionate leaders and creatives who have worked diligently to make BAD Marketing one of the largest and most robust Growth Marketing Agencies in the world. Our approach to success involves more than just bold and disruptive strategies. We invest in our team through extensive training, continuous support for growth and learning, and the cultivation of a happy and confident company culture.