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Marketing Operations & CRM Specialist

Full-time

Unpack Holdings Limited

Role Description

We aren't looking for a passive data-entry clerk or a generic virtual assistant. We are building a high-velocity, creator-led growth engine, and we need a Systems Architect and CRM Specialist to serve as the structural backbone of our marketing team. Your mission is to turn operational chaos into a fine-tuned machine. You will fully own the infrastructure behind our creator, influencer, and partnership pipelines—ensuring our CRM data is flawless, our workflows in tools like Linear and Notion are immaculate, and our reporting is 100% accurate. You are someone who gets genuinely excited by database schemas, automation rules, and spotless pipelines, and you have the confidence to enforce data hygiene across the entire organization. We value execution, logical systems-thinking, and an uncompromising attention to detail. If you know how to build scalability into a fast-moving startup environment, your runway here is unrestricted.

Key Responsibilities

  • CRM & Pipeline Architecture: Take full ownership of our CRM environment (HubSpot, Airtable, or similar). Architect custom fields, views, stages, and automation rules to map the creator outreach lifecycle cleanly.
  • Rigorous Data Hygiene & Gatekeeping: Audit pipelines daily. Be the absolute gatekeeper for data accuracy—ensuring your team of influencer managers updates statuses, links, contracts, and interaction notes without exception.
  • Process Automation & SOP Design: Identify workflow bottlenecks and eliminate manual repetitive tasks by building automated triggers, integrations, and crisp Standard Operating Procedures (SOPs).
  • Sprint Tracking & Project Management: Manage the marketing department’s project backlog in Linear/Notion. Keep team sprints organized, track deadlines, and ensure cross-functional tasks move forward seamlessly.
  • Performance Reporting & Dashboards: Build and maintain operational dashboards for leadership. Translate pipeline velocity, conversion rates, active creator campaigns, and operational health metrics into clear data reports.
  • Cross-Functional Coordination: Serve as the structural bridge connecting Marketing, Influencer Outbound, and Legal/Finance to ensure creator onboarding and tracking flows effortlessly.

Qualifications

  • 2+ years of dedicated experience in Marketing Operations, Sales Operations, Revenue Operations (RevOps).
  • Hands-on experience architecting and managing relational databases or CRM structures (e.g., advanced Airtable configurations, HubSpot setup, or Salesforce pipeline management).
  • You are deeply bothered by messy spreadsheets, unassigned tickets, and missing data points. You bring order to ambiguous spaces naturally.
  • Highly proficient with Google Sheets/Excel (e.g., complex formulas, data validation, pivot tables, and conditional structuring).
  • Proven experience managing tasks and agile-style boards inside modern tools like Linear, Jira, or Notion.

Preferred Qualifications

  • Experience building automated integration workflows using tools like Zapier, Make, or native CRM hooks.
  • Prior experience supporting a high-volume outbound team (sales reps, recruiters, or influencer marketers).
  • Familiarity with the pacing of gaming, eSports, or creator economy platforms.

Benefits

  • We offer more than just a remote role; we offer a masterclass in the future of the creator economy.
  • World-Class Mentorship: Receive hands-on training from industry experts. Whether you are an emerging talent or an established professional, you will sharpen your instincts using our proprietary tech.
  • Transferable Mastery: The skills you develop here, data analysis, high-level negotiation, and algorithmic trend forecasting, are among the most sought-after in the modern economy.
  • A Culture of Momentum: We excel at creating an environment where you are never stagnant. You will constantly be learning, applying new strategies, and moving forward.
  • High-Growth Upside: Join a team that values "potential over pedigree" and provides a clear runway for those who are driven to achieve excellence.
Vacancy posted 14 hours ago
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