Global Marketing Manager

Role Description

We are actively seeking a Global Marketing Manager for one of our clients. The role involves:

• Own global roadmap, strategy and deployment for live and on-demand webinars and virtual events
• Work with Global Campaigns to build full-funnel webinar calendar that includes industry experts, customers and Okta partners
• Optimize promotion and follow-up strategy across our marketing channels; paid, organic, email, sales outreach and social
• Scale the webinar channel through on-demand; including the ownership and maintenance of the global webinar hub
• Establish regular feedback loop with partner marketing, field marketing, digital, analytics and various cross-functional stakeholders to help inform global event strategy
• Maintain detailed and transparent reporting on all aspects of lead acquisition activities including conversion, opportunity creation, etc

Open to remote candidates in U.S. and Canada.

Qualifications

• 5+ years of marketing experience
• Bachelor's Degree; Marketing preferred
• Excellent communication skills
• Proven experience to orchestrate and manage a program that consists of multiple projects, delivering on time and on budget
• History of working with Regional/Field Marketing teams a plus
• Excellent time management, facilitation, and organizational skills
• Comfortable communicating at all levels of stakeholders and groups

Requirements

• Marketing automation, webinar & CRM platforms (knowledge of Marketo, On24 and Salesforce preferred)
• Data management tools (Tableau, 6sense, experience highly desirable)
• Proficiency with Excel
• Strong analytical abilities. Manipulating data, analyzing outcomes, and scoping out key insights to establish continuous optimization.

Company Description

Rootshell Enterprise Technologies Inc. is a recognized provider of professional IT Consulting services in the US.