Remote Marketing Specialist

Begin a career with one of the world’s largest virtual companies where you have flexibility and space to grow, just as we have been able to thanks to our team. Use the latest tools and technology to produce your best work and enjoy remuneration that’s reflective of your skills and experience. We look forward to hearing from you. Job Description This is a remote position. Are you a growth-focused digital marketer with strong PPCexpertise and the ability toidentify, test, and scale opportunities across multiple marketing channels? Ifyou’reanalytical, adaptable, and thrive in a dynamic remote environment,we’dlove to hear from you! AtScopic, we do marketing not only for our own global software brand but also for clients through our digital marketing agency,ScopicStudios. This means no two days are the same—you’llwork on diverse projects, across industries, and in collaboration with a team of 250+ professionals in 60+ countries. This is a full-time remote position. What your day-to-day will look like: Independently plan, launch, manage, andoptimizePPC campaigns across Google Ads, paid social, display, and remarketing. Analyze campaign and funnel performance toidentifyopportunities to improve lead quality, conversion rates, acquisition costs, and return on investment. Planning, implementing, and tracking digital marketing campaigns (email marketing, social media, content, paid campaigns). Develop and execute growth experiments across paid advertising, landing pages, email marketing, content, social media, and other relevant channels. Conduct market, audience, keyword, and competitor research toidentifynew acquisition and growth opportunities. Writing, proofreading, and editingSEO-driven content independently(minimal briefs;you’llresearch and structure content yourself). Brainstorming and developing creative marketing campaigns for bothScopicandScopicStudios clients. Optimizingweb content and campaigns for visibility, engagement, and conversion. Collaborating with cross-functional teams to coordinate brand awareness and marketing efforts. Managing multiple projects in parallel while ensuring quality andtimelydelivery. The skills and traitswe’relooking for: 4+ years of hands-on digital or growth marketing experience across multiple channels. Strong practicalexpertisein PPC, with proven experience independently managing andoptimizingGoogle Ads, Meta Ads, and other paidcampaigns. Proven experience managing and scaling PPC campaigns with clear, data-backed results. Demonstrated experience improving meaningful performance metrics such as qualified leads, conversion rates, cost per acquisition, cost per lead, ROAS, or revenue. Provenproblem-solving skillsand ananalytical mindset—able toidentifychallenges and propose smart, data-driven solutions. Experience designing, prioritizing, and evaluating marketing experiments rather than relying only on established campaign routines. Strong understanding of the complete acquisition funnel, from traffic generation andtargeting tolanding-page conversion, lead quality, and nurturing. Ability toidentifythe mainconstraintaffecting growth and recommend practical, prioritized solutions. Experience auditing underperforming campaigns, funnels, or channels and turning findings into actionable plans. Strong knowledge of campaign structure, keyword strategy, bidding, targeting, negative keywords, audience segmentation, creative testing, and budget allocation. Strong writing skills with the ability to create clear, engaging, and SEO-optimized content independently. Broader experience in at least twoadditionalareas such as email marketing, lead generation, conversion optimization, content marketing, SEO, social media, or marketing automation. Strong analytical and problem-solving skills, including the ability to work with incomplete data, question assumptions, and explain your reasoning. Versatile and adaptable—able to quickly learn new tools, industries, and campaign types. Excellent communication skills and fluency in English. Proactive, detail-oriented, and eager to contribute creative ideas. Bonus points if you have: Experience with B2B lead generation and longer sales cycles. Experience with landing-page optimization and conversion rate optimization. Experience with email automation, lead nurturing, and CRM-based campaigns. Experience developing or managing structured growth experimentation programs. Familiarity with WordPress, Google Search Console,and Google DataStudio. Familiarity with GEO (Generative Engine Optimization) The secret ingredients that make us special: Your growth is our growth. We invest in your future with paid training and other professional opportunities. We're industry innovators at the forefront of change. Equipped with the latest technologies and a team of knowledgeable colleagues by your side, you'll embrace new and interesting challenges. Your location. Your schedule. Pick your time zone, choose your preferred hours, and work from the place where you feel most at home. Flexibility and freedom are in our DNA! As long as you have a stable internet connection and the drive to thrive, you can travel and work from anywhere you like. A workload you can rely on. We'll set you enough tasks to keep that mind busy! At Scopic, we'll ensure you always have a consistent flow of engaging, challenging work to do. Recognition and reward. We acknowledge diligence and hard work through annual pay increases for good performance. Down to business! Rate Range: Your starting rate is negotiable depending on your skills and experience. This is an hourly, independent contractor position. Compensation is based solely on hours worked. As an independent contractor role, this position does not include PTO. Compensation is paid monthly via wire transfer. Our values: Scopic is an equal-opportunity employer. We value diversity and do not discriminate on the basis of race, religion, color, marital status, national origin, gender, veteran status, sexual orientation, age, or disability status. Have the skills, the drive, and the passion to join the Scopic family? #J-18808-Ljbffr