Head of Marketing

Why Shuttlebase?Imagine websites that rebuild themselves on autopilot to sell more, convert better, and grow faster. At Shuttlebase, we're making that happen — merging generative AI, large-scale data pipelines, and experimentation into a self-evolving web.We're a well-funded, very early-stage startup with a massive vision. Joining now means you're not just an employee — you're helping set the technical and cultural DNA of the company. If you've ever wanted the autonomy of a founder with the backing of top-tier investors, this is it.Shuttlebase is looking for a Head of Marketing to own the strategic layer end-to-end while leading and developing a growing team. You'll set the direction, build the playbook, and work closely with the Marketing Manager to translate strategy into campaigns and content that drive pipelines.What You'll OwnStrategy & PositioningOwn Shuttlebase's marketing strategy end-to-end. Positioning, messaging, brand, demand, and growth.Shape and evolve our brand voice so we stand out in a crowded AI and eCommerce landscape.Build and own a proactive GTM calendarDefine the GTM narrative and keep sales, customer success, and product aligned around it.Decide where and how we show up at conferences and industry events, and turn presence into pipeline.Team LeadershipDirectly manage a Marketing Manager, setting clear goals, priorities, and a strategic frameworkBuild a roadmap and prioritization layer needed to scaleMentor and develop a direct reportExecution & OwnershipBuild and run a content engine that turns ideas, customer wins, and insights into momentum.Own demand generation across paid ads, performance marketing, funnels, and experimentation.Operate at the intersection of strategy and tactical day to day executionWho You AreYou're a full-stack marketer and people leader equally comfortable setting strategy, executing hands-on, and developing others.7+ years of marketing experience, including leadership in a high-growth startup (SaaS, B2B, or eCommerce tools strongly preferred.Experienced leader in a growing marketing function that can introduce strategic roadmaps, prioritization frameworks, and a proactive GTM calendarProven ability to manage and develop individual contributors, not just direct work but grow people.Deep understanding of content, branding, performance marketing, and demand generation.Strong intuition for positioning and messaging - you know how to make complex products simple and compelling.Hands-on experience with paid channels (Google, Meta, LinkedIn, etc.) and performance optimization.Comfortable owning real numbers - pipeline, CAC, conversion rates, not just awareness metrics.Builder mindset: strategic when needed, scrappy when it counts.Clear communicator who can align founders, GTM teams, and marketers around a single narrative.What Success Looks LikeShuttlebase is clearly positioned as a leader in AI-powered experimentation and growth.Marketing becomes a predictable, scalable driver of pipeline and revenue.The marketing team operates with clarity, speed, and high ownership.Content, campaigns, and events consistently create real conversations and opportunities.At Shuttlebase, culture isn't fluff — it's how we winCuriosity & Growth ? We challenge assumptions, ask big questions, and push for mastery.Do whatever it takes ? No ivory towers — everyone gets their hands dirty.Ownership ? You own outcomes, not just outputs. Shipping is step one; impact is the goal.Trust ? Radical transparency and accountability, even when it's hard.Agility ? We move fast, test faster, and aren't afraid to pivot.This Is Your Company ? Ideas fuel breakthroughs. We're all builders here.Enjoy the Ride ? Startups are a rollercoaster — we create good vibes and celebrate wins together.What We OfferCompetitive compensationMeaningful equity — real ownership in Shuttlebase's success.Full health coverage (medical, dental, vision) for you + your family.Unlimited PTO — we trust you to take the time you need.Tax free commuter and parking benefitsOffice-first culture (4 days/week) — Midtown Manhattan, in the middle of it all.Work directly with the founding team — your impact is immediate, visible, and career-defining.Free One Medical Membership401k