Head of Growth

Absurd is hiring a Head of Growth to build and run the system that takes the company from launch through scale. You'd work directly with the founders and the product team. The role covers brand, product marketing, paid and organic acquisition, community, influencer marketing, creative direction, and growth economics, and those are one connected thing here, with shared inputs, feedback loops, and numbers behind them. Films made with Absurd are a major part of distribution. Each one can reach an audience, introduce the product, and bring another filmmaker into the process. You'd own that loop from creation to publishing to discovery to signup to the second week of use, find where it breaks, work with Product and Design to fix it, and add the channels that widen its reach. You'd also shape how the company appears in the world: positioning, identity, voice, launches, campaigns, and the editorial work. Stripe Press is a useful reference for the care and consistency we want. What you'd do: Build the growth model: the funnel, the product loops, the channels, the targets, the budget, the reporting. Plan and run the launch, then turn what it produces into growth that keeps going. Make the work created on Absurd a dependable source of distribution: publishing, repackaging, and getting films to the places they travel. Own positioning, product marketing, brand, and creative direction. Build paid and organic acquisition across content, social, search, creators, community, referrals, and partnerships, and decide which ones earn more money and which ones to stop. Work with Product and Design on onboarding, activation, retention, sharing, and referral, and run the customer feedback process that tells all of us what to change. Set up measurement we can trust across CAC, payback, activation, retention, referral, LTV, and cohort quality, and a testing process for audiences, messages, creative, flows, and channels. Forecast growth, allocate the budget, and hire the growth and brand team. What we're looking for: You've built and operated a growth system through real scale. You know how product, brand, creative, distribution, and paid acquisition work on each other. You've owned CAC, growth targets, forecasts, and a budget big enough to get wrong. You can tell whether a channel is incremental, whether it scales, and whether the customers it brings stay. Strong product instincts, and a record of turning customer behavior into changes that shipped. Judgment in film, writing, and design: you can tell good work from work that's merely finished. You've built teams across marketing disciplines, and you'd still set the strategy and stay close to the execution. Every role is full-time, in person, and based in Los Angeles. #J-18808-Ljbffr Jobleads-US