Social Content Specialist

Social Content Creator

Location: Greater Chicago Area (Remote/Hybrid - will work onsite 2 days per week). Duration: 6 months. Prefer local candidates - Greater Chicago Area (Remote/Hybrid - will work onsite 2 days per week). Focus should be local to Chicago, but if there's a struggle to source talent, they are open to expanding the search locales. Must have experience creating content that they star in - Camera facing

Job Description: You'll be responsible for producing engaging, platform-native content (a mix of videography, photography, and static graphic design), while also supporting the sourcing of UGC, EGC, and other partner-produced content. Note: you will be expected to appear on camera in content. Other responsibilities will include executing campaigns across all platforms, optimizing performance, fostering regular communication with key stakeholders and ensuring consistent brand voice & relevance across social, serving as the operational backbone that fulfills the team's strategic vision.

Key Responsibilities

• Lead daily social operations, including Content Creation (80%)
• Create thumb-stopping content that resonates with diverse audiences across platforms like Instagram, TikTok, and Facebook, including but not limited to shooting original videos and taking photos
• Design static graphics, produce short-form videos, while maintaining project timelines
• Coordinate content production workflows with stakeholders, managing asset requests, approvals, and publishing schedules
• Write copy for post captions & supplement proactive engagement responsibilities of the Consumer Engagement team
• Collaborate with internal teams and agency partners to align content with brand strategy and campaign goals
• Stay ahead of social trends, platform updates, and emerging formats to inform content strategy
• Run brand's organic social handles, including engaging via DM with brand followers and prospective audiences while maintaining the brand's expression. NOTE: Expected to be willing to appear on camera within produced content
• Social Media Operations & Tactical Execution (20%)
• Plan and execute social media campaigns including platform coordination, and performance tracking
• Partner with appropriate members of social media team to implement performance metrics, identify optimization insights & opportunities, for tactical improvements to content and engagement strategies
• Maintain social media content calendars across multiple platforms, ensuring strategic alignment and brand consistency
• Monitor social media trends and platform updates, providing tactical recommendations for content optimization

Qualifications

Bachelor's degree in marketing, communications, design, or a related field preferred

2-3+ years of experience in social media management with demonstrated experience in operational coordination and campaign execution

Excellent copywriting and communication skills and proven experience, content creation and coordination

Strong graphic design, videography, photography, and video editing skills (Adobe Creative Suite, Canva, CapCut, etc.)

Please be prepared to provide a portfolio showcasing your best design work or standout social content that demonstrates your creative impact

Strong project management skills with ability to manage multiple priorities, deadlines, and stakeholders simultaneously

Deep understanding of social media platforms, trends, best practices, and content optimization techniques

Experience with social media management tools (Sprinklr preferred)

Detail-oriented with strong follow-through and accountability

Ability to work collaboratively in a fast-paced, team-oriented environment

Experience with social media analytics and performance reporting

Working Conditions

Hybrid work from the Greater Chicago Metro Area

Occasional evening or weekend work may be required based on content needs or community escalations

Travel up to 25% may be required for content capture, team collaboration, or event coverage