Content Manager
Full-time
BetterMe
Role Description
We're looking for a Content Manager to join our team and drive the growth of high-quality, SEO-driven content.
- Develop and manage content plans based on SEO analytics, audience needs, and market trends.
- Plan and oversee the creation of new content as well as regular updates of existing articles.
- Review, fact-check, and refine content to ensure consistency with the brand's Tone of Voice and Google's E-E-A-T standards.
- Optimize content structure, metadata, internal linking, and on-page SEO elements based on search intent and LSI principles.
- Analyze content performance metrics, including traffic, engagement, and conversions, and identify growth opportunities.
- Manage remote writers and freelancers: sourcing, onboarding, assigning tasks, managing deadlines, and providing constructive feedback.
- Ensure high-quality standards across all stages of the content production process.
Qualifications
- 2+ years of experience as a Content Manager in IT/Product companies.
- Hands-on experience managing remote writers or freelance teams.
- Advanced or strong Upper-Intermediate (B2) English with excellent proofreading and editing skills.
- Strong understanding of SEO principles and experience with tools such as Ahrefs and Semrush.
- Experience working with Google Analytics and Google Search Console.
- Highly detail-oriented with strong organizational and process management skills.
- Able to work independently, prioritize tasks, and consistently meet deadlines.
Requirements
- Experience in Health & Fitness or other YMYL industries (Nice to have).
- Experience using AI tools such as ChatGPT or Claude to optimize content workflows (Nice to have).
- Basic knowledge of HTML and graphic editing tools (Nice to have).
Benefits
- A mission that inspires: Every line of code, every design, every idea helps millions of people become healthier and more confident.
- Trust without micromanagement: You manage your time and make decisions independently. We value outcomes, not online hours.
- Growth opportunities: There's space for initiative, new responsibilities, and real career upgrades.
- Open communication: Transparency across teams, honest feedback, and support for initiatives are part of our everyday culture.
- An ambitious environment that gets recognized: Over the past two years, the BetterMe team has doubled in size, and we were named among Forbes' Top 10 Best Places to Work in 2026.
Vacancy posted 7 days ago
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