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Content Manager

Full-time

BetterMe

Role Description

We're looking for a Content Manager to join our team and drive the growth of high-quality, SEO-driven content.

  • Develop and manage content plans based on SEO analytics, audience needs, and market trends.
  • Plan and oversee the creation of new content as well as regular updates of existing articles.
  • Review, fact-check, and refine content to ensure consistency with the brand's Tone of Voice and Google's E-E-A-T standards.
  • Optimize content structure, metadata, internal linking, and on-page SEO elements based on search intent and LSI principles.
  • Analyze content performance metrics, including traffic, engagement, and conversions, and identify growth opportunities.
  • Manage remote writers and freelancers: sourcing, onboarding, assigning tasks, managing deadlines, and providing constructive feedback.
  • Ensure high-quality standards across all stages of the content production process.

Qualifications

  • 2+ years of experience as a Content Manager in IT/Product companies.
  • Hands-on experience managing remote writers or freelance teams.
  • Advanced or strong Upper-Intermediate (B2) English with excellent proofreading and editing skills.
  • Strong understanding of SEO principles and experience with tools such as Ahrefs and Semrush.
  • Experience working with Google Analytics and Google Search Console.
  • Highly detail-oriented with strong organizational and process management skills.
  • Able to work independently, prioritize tasks, and consistently meet deadlines.

Requirements

  • Experience in Health & Fitness or other YMYL industries (Nice to have).
  • Experience using AI tools such as ChatGPT or Claude to optimize content workflows (Nice to have).
  • Basic knowledge of HTML and graphic editing tools (Nice to have).

Benefits

  • A mission that inspires: Every line of code, every design, every idea helps millions of people become healthier and more confident.
  • Trust without micromanagement: You manage your time and make decisions independently. We value outcomes, not online hours.
  • Growth opportunities: There's space for initiative, new responsibilities, and real career upgrades.
  • Open communication: Transparency across teams, honest feedback, and support for initiatives are part of our everyday culture.
  • An ambitious environment that gets recognized: Over the past two years, the BetterMe team has doubled in size, and we were named among Forbes' Top 10 Best Places to Work in 2026.
Vacancy posted 7 days ago
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