National Sales Manager

We believe being healthy should not require tradeoffs. SCN BestCo is a leading innovator, developer and manufacturer of Vitamin, Mineral & Supplement (VMS), Over-the-Counter (OTC) and prebiotics/probiotics in enjoyable forms such as gummies, lozenges and chews. With over 50 years of excellence, our team leads the way in changing how consumers make healthier choices. With unique food science expertise and proprietary processes, we’ve pioneered many firsts. The fire in our belly to create new to the world products has guided and continues to be core to our mission of making health and wellness more enjoyable. Come join us and become a part of our winning formula!

The National Sales Manager is responsible for the development and execution of the Retail Sales & Innovation Strategy for assigned retail accounts to successfully sell and promote Company product innovation, industry leadership, and capabilities. This position is also responsible for developing the customer’s diverse touch points (purchasing, product development, global sourcing, packaging, etc.) with the goal of strengthening relationships while improving the planning process.

Essential Duties and Responsibilities

• Deliver assigned sales objectives and plans.


• Grow assigned retail accounts through new department and category growth initiatives.


• Strengthen assigned retail accounts’ e-commerce penetration and online content quality metrics.


• Create new items and promotional plans with assigned retail accounts and other e-commerce opportunities.


• Align and strategize with assigned retail broker management and/or act as the direct sales contact for day-to-day business.


• Develop consultative customer relationships and communicate customer business issues as indicated.


• Identify and develop growth opportunities for strategic accounts.


• Create and present customer business overviews to identify key new item opportunities.


• Work in tandem with product management to secure new Privat Label (PL) business opportunities.


• Own and oversee M.A.P.S. (Merchandising, Assortment, Pricing, and Shelving) processes.


• Own and coordinate e-commerce deployment of sales collateral and marketing initiatives to drive sales.


• Perform and report regular retail surveys to understand competitive market, pricing, and stock keeping unit (SKU) opportunities.


• Create business case for new item development to include Research & Development (R&D) needs, pricing, volumes, and substantiation, and understand nuances of product substantiation and stability.


• Lead customer engagement initiatives; follow up on development and next steps with product management.


• Lead ideation and solutions when customer problems or issues surface.


• Review all customer contracts and provide analysis and recommendations.


• Execute new item setup paperwork for flawless commercialization process with assigned retail customer.


• Collaborate with retail counterparts to identify trends and growth opportunities.


• Work closely with plant staff to serve the customer including participating in Operations planning calls.


• Provide customer forecast signals to internal team to support forecasting and planning.


• Prepare data for monthly report recap and other regular reports.

Required Qualifications

Education & Experience:

• Bachelor’s degree in business or related field.


• 10 years of private label retail consumer packaged goods (CPG) sales experience including leading sales efforts and third-party broker management.


• Experience presenting to senior-level leaders.


• Prior Customer Resource Management (CRM) system experience.

Knowledge, Skills, & Abilities (KSAs):

• Understanding of basic principles of business management, forecasting, budgeting, market projections including how they influence and relate to project and program execution.

• Strong presentation, reporting, communication, collaboration, negotiation, planning, problem-solving, organization, and sales skills.

• Demonstrated ability to develop and maintain strong, productive relationships with internal and external customers.


• Demonstrated ability to manage multiple priorities with efficiency and accuracy.


• Demonstrated ability to creatively approach challenges and opportunities in a fast-paced, collaborative environment.

• Proficiency with Microsoft Office including Outlook, Word, and Excel.


• Ability to work with mathematical concepts such as ability to apply concepts such as fractions, percentages, ratios, and proportions to practical situations.


• Must have the ability to communicate effectively, both verbally and in writing, with internal staff and management. Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, or procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.


• Must be able to demonstrate practical problem solving and trouble shooting skills. Ability to define problems, collect data, establish facts, and draw valid conclusions.

• Master’s degree in business administration or related field.


• Prior nutraceutical, food or pharmaceutical industry experience.


• Strong financial math and/or project management skills.