Vice President, Growth Marketing
$220k - $275kAbsenceSoft
At AbsenceSoft, we're transforming the employee experience. Our secure, intuitive technology helps employers bring humanity, certainty, and efficiency to some of the most complex moments in the workplace. Built by HR professionals for HR professionals, we're proud of where we've been and even more excited about where we're going.
We're looking for a bold, data-driven Vice President, Growth Marketing to lead AbsenceSoft's growth engine. Reporting to the CMO, you'll be accountable for driving ARR pipeline and bookings through an integrated marketing strategy, directly leading Demand Generation, Events, Customer Marketing, Digital, Partner Marketing, and Marketing Operations, while partnering closely with Product Marketing, Brand, and Corporate Communications. We're seeking a leader with deep B2B SaaS expertise and a proven track record of building scalable growth engines that consistently deliver measurable revenue impact. WHAT YOU'LL DO- Own Demand Generation strategy, budget, and execution to achieve pipeline and ARR targets
- Lead and scale a multi-disciplinary marketing organization spanning Demand Generation, Events, Customer Marketing, Digital, Partner Marketing, and Marketing Operations
- Partner with Product Marketing, Corporate Communications, Brand, and Creative Services to deliver compelling, on-brand programs
- Drive Customer Marketing strategy to fuel adoption, retention, expansion, and advocacy
- Direct Events, Partner Marketing, and Digital strategies to build pipeline and grow the partner and customer ecosystems
- Elevate market presence and thought leadership through Corporate Communications, PR, and Social strategy
- Oversee Marketing Operations, including the technology stack, lead lifecycle, attribution, and reporting
- Partner with Sales and CRO leadership on lead quality, pipeline coverage, and shared revenue accountability
- Serve as a strategic partner to the CMO on company-wide planning and go-to-market strategy
- Drive adoption of marketing technology, AI-powered tools, and advanced analytics
- Foster a culture of innovation, experimentation, and continuous improvement
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 15+ years of progressive B2B SaaS or enterprise technology marketing experience
- 7+ years leading and scaling multi-disciplinary marketing organizations, including managing senior managers and directors
- A proven track record as a VP or equivalent senior marketing executive with direct accountability for pipeline and ARR outcomes
- Deep expertise across the growth marketing mix: demand generation, customer marketing, digital, events, partner marketing, communications, PR, social, and marketing operations
- Strong financial acumen with experience owning and optimizing significant marketing budgets
- Executive presence with exceptional communication and presentation skills
- Expert knowledge of marketing technology, including marketing automation, CRM, ABM tools, and advanced analytics
- A track record of recruiting, developing, and retaining top marketing talent in high-growth environments
- A visionary, data-driven approach that builds trust at the C-suite level and creates alignment across Sales, Product, and Customer Success
- Experience scaling marketing through Series B, C, or high-growth SaaS environments is strongly preferred
- Experience presenting to and engaging with boards of directors or investor groups is strongly preferred
- A Master's degree or MBA in Marketing, Business Administration, or a related discipline is a plus
- Experience in HR technology, benefits administration, or leave management software is a plus
Achieve Together - The customer fuels everything we do. We share knowledge, collaborate, celebrate wins, and face challenges as one team because success is always a collective achievement. Drive Outcome - Every action we take delivers measurable value to our teams, our customers, and the employees they support. Accountability is non-negotiable. We honor our commitments, take responsibility for results, and see every success and setback as a chance to grow stronger. We offer:
- Impact that matters. You'll do work that shapes the future of the modern workplace
- Flexibility and trust. We're remote-first and results driven. You'll have the freedom and flexibility to do your best work, wherever you do it best.
- Growth and development. We believe the best work happens when people are growing. You'll have access to learning resources, leadership programs, and real opportunities to take on new challenges and expand your impact.
- Competitive rewards. We offer comprehensive benefits, a performance-based bonus program, and equity opportunities - because when we grow, you should too.
- Time for life. Recharge and reconnect with flexible time off, paid holidays, and flexible leave programs designed to support every season of life.
- Belonging and balance. We're building an inclusive culture where every voice is valued, collaboration is celebrated, and success is shared.
Vacancy posted 3 days ago
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