Senior Growth & Monetization Strategy Manager
Adobe Inc.
Opportunity As a Senior Manager on Adobe's digital business team, you'll own growth and monetization strategy for a portfolio of Adobe's mobile apps spanning Creativity and Productivity products such as Acrobat Reader, Lightroom, Firefly, Adobe Scan, Premiere Mobile, etc. You'll identify revenue growth opportunities across the full funnel – acquisition, conversion, expansion, and retention – and translate those ideas into actionable experiments. You'll partner with product, analytics, demand generation, and regional teams to ship experiments and realize impact. What You’ll Do Build a deep understanding of Adobe's mobile products, transaction surfaces, and customer motivations for purchase and engagement with Adobe products. Ideate broader growth strategies and specific experiments to test them across pricing, acquisition, conversion, and retention. Draw on qualitative insight and quantitative analysis to pinpoint workflows and tactics that improve acquisition, upsell, cross‑sell, and retention. Partner with platform product, analytics, demand generation, and regional teams to take initiatives from idea to launch and measure impact. Frame and prioritize high‑impact bets, and build cross‑functional alignment to ship them. Distill progress, results, and blockers for senior collaborators, with an eye on material outcomes. Work closely with app store partners – Google Play and the Apple App Store – staying ahead of their policies and feature releases, influencing partner roadmaps where it counts. What You Need to Succeed MBA preferred, with 6+ years in product‑led growth strategy, product marketing, product management or tech‑focused consulting. Sharp, structured problem‑solving skills, ideally developed at a leading management consulting firm. Ability to break down ambiguous problems, surface key insights, and develop clear action plans. Experience with digital commerce, specifically mobile apps and subscription business models. Strong data fluency, comfortable with basic modeling and data insights. Hands‑on A/B testing experience is a plus. Real interest in technology and hands‑on familiarity with AI tools, curiosity to keep learning as the space evolves. Comfortable navigating organizational complexity, influencing roadmaps without direct authority, clear communicator making trade‑offs legible to executives. Experience working with global teams and across markets. Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. #J-18808-Ljbffr Adobe Inc.
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