Senior SEO Manager Job Description Template
Our company is looking for a Senior SEO Manager to join our team.
Responsibilities:
- Join sales meetings and lead SEO-specific business development efforts;
- Develop, manage and execute the implementation of SEO strategy to achieve client goals;
- Anticipate client needs and questions with the ability to quickly address concerns and assist other team members in developing client responses;
- Evaluate and report on the performance of SEO campaigns;
- Develop and facilitate implementation of our SEO strategy internationally;
- Attend client and agency meetings to present long-term results, campaign strategies, and incremental tactics;
- Quickly gain an understanding of the client’s product market, goals, and growth opportunities;
- Attend regular meetings with the client and/or other agencies;
- Regularly work on new business pitches and RFPs;
- Perform keyword research and develop on-page optimizations;
- Conduct technical audits and troubleshoot client websites;
- Create and deliver reports on monthly/quarterly basis;
- Communicate SEO strategy and development of projects timelines and progress to key internal stakeholders;
- Respond to SEO questions and inquiries via written deliverables, email, or phone;
- Work with the SEM team to drive best practices.
Requirements:
- A proven track record of driving growth in organic search traffic;
- Deep understanding of web analytics, and SEO;
- Experience optimizing websites and campaigns;
- Experience in PPC / Display marketing or other digital marketing specialties a plus;
- Experience working in financial services, publishing/media, or research organizations preferred;
- Must love dogs (dog-friendly office);
- Strong analytical skills;
- A deep appreciation for the role of creative and design in marketing effectiveness;
- Experience in working with Google Analytics or Adobe Analytics;
- Strong understanding of SEO best practices, keyword research methodology, link building and technical SEO;
- Intermediate understanding of web design and UX best practices;
- Experience participating as a team lead for site redesign projects;
- 4+ years direct experience in search engine optimization role;
- Experience working with popular SEO tools: BrightEdge, SEM Rush, ScreamingFrog, DeepCrawl preferred;
- Intermediate knowledge of website development and structure.