Social Media Manager

Role Description

We're hiring a Social Media Manager to own client accounts end-to-end. You run the strategy, lead the client, and drive the growth.

What you'll own:

• Manage 8 to 10 client accounts and be the main point of contact for each one.
• Lead strategy calls, set content direction, and hold responsibility for delivering results that contribute to client success and retention.
• Responsible for client-facing tasks, client calls, maintaining and building client relationships, etc.
• Build content strategy across TikTok, Instagram, YouTube Shorts, and Facebook.
• Write hooks and scripts, build shot lists, and run film sessions (you direct the client on camera).
• Hand off footage to editors with clear instructions and manage content through to publish.
• Track every deliverable and deadline in Basecamp.
• Read the analytics every week and adjust what isn't working.
• Train and lead a Social Media Assistant under you.
• Catch retention risks early and flag them before they become complaints.

Our content has a clear standard: educational, authority-first, strong viral hooks, before/afters, case studies, myth-busting. No meme pages, no low-authority filler.

You'll report to our Head of Social.

Qualifications

• Take ownership without being chased.
• Respond fast.
• Comfortable with direct feedback, and act on it the first time.
• Can run a client call and sound like the expert in the room.
• Good with tools, and don't resist new systems.

Requirements

• Operate in Basecamp, Notion, Hootsuite, Frame.io, and Hubstaff for time tracking.
• Use ChatGPT and Claude for scripting and ideation.

Benefits

• Hourly pay in the $22.50 - $27.50 range, with performance-based upside tied to the accounts you grow.
• Paid time off that scales as you level up.
• A fixed monthly health and wellness stipend.
• Quarterly performance bonuses once you reach Mid-Level and above.
• A clear ladder: Starter Level 1, Starter Level 2, Mid-Level, Senior.
• Promotions are based on quality, consistency, ownership, and how well you scale through your assistant, not tenure.

Company Description

We're HighKey. We build social media and branding for medical aesthetics, plastic surgery, and wellness clinics. Turning doctors and clinic owners into the recognized authority in their market, the kind of presence that makes patients trust them before they ever book.