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Informatica Event Content Manager

Full-time

Salesforce

Role Description

We're looking for a strategic and creative Event Content Manager to lead content development for Informatica's event programs. You'll work cross-functionally to organize content, manage speaker programs, and ensure every session and demo delivers a memorable, on-brand experience for attendees.

  • Own end-to-end content strategy and development for events, including session allocations, titles/abstracts, staffing, speaker briefs, and presentation guidelines.
  • Partner with Product Marketing, Product Management, Sales/Tech Sales and the broader Events team to align event content with business priorities and messaging frameworks.
  • Manage the speaker submission and selection process, including intake, review, and coordination with internal and external speakers.
  • Develop and maintain editorial calendars and 'content-in-a-box' for event programming across owned and third-party events.
  • Collaborate with creative teams to ensure content is visually and narratively cohesive across formats.
  • Analyze post-event data and attendee feedback to continuously improve content quality and format.
  • Support the development of event content for digital/hybrid formats, including session descriptions, scripts, and pre/post content.
  • Manage content operations for a flagship annual event, including session catalog, agenda structure, and content tracks.
  • Serve as the primary content liaison between internal stakeholders and external speakers or partners.
  • Build and maintain a content taxonomy and session categorization framework to improve attendee navigation and experience.
  • Oversee content intake tools and platforms (e.g., speaker portals, abstract management systems) from open call through final delivery.
  • Coordinate with localization or accessibility teams to ensure event content meets global and inclusive standards.
  • Maintain a master content tracker across all event sessions, ensuring accuracy of titles, abstracts, and speaker information through final publish.

Qualifications

  • 6+ years of experience in program management, event programming, or marketing communications.
  • Strong writing, editing, and organization skills — you can translate complex topics into compelling narratives.
  • Experience managing large-scale event content programs (in-person, virtual, or hybrid).
  • Ability to juggle multiple projects and stakeholders in a fast-paced environment.
  • Excellent collaboration and project management skills.
  • Familiarity with event technology platforms and content management tools.
  • Experience with B2B or enterprise tech marketing a plus.

Requirements

  • Background in product marketing or solutions marketing.
  • Experience supporting marquee events (e.g., user conferences, trade shows, virtual summits).
  • Comfort with data — using insights to shape content decisions.
  • Experience managing content for a named, branded event property (e.g., Informatica World, Dreamforce, etc.).

Benefits

  • Time off programs.
  • Medical, dental, vision, and mental health support.
  • Paid parental leave.
  • Life and disability insurance.
  • 401(k) and an employee stock purchasing program.
Vacancy posted 5 hours ago
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