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Content Marketing Manager

$80k - $90k
Full-time

Impact.com

Role Description

impact.com is the world's leading partnership marketing platform. Our Creator product connects brands with content creators and influencers to drive measurable, performance-based growth—and we're hiring a Content Marketing Manager to help tell that story.

This is a fully remote, individual contributor role sitting within the Content Marketing team. You'll report to the Director of Content and work day-to-day alongside a Senior Content Marketing Manager who owns strategy and planning for the creator content program. Your job is execution—running a content program that's already well-built, with clear processes, playbooks, and workflows in place.

We write for marketers. That means the bar for clarity, relevance, and voice is high—our audience can tell the difference between content that was produced and content that was crafted. If you want to see what we mean, read the blog before you apply.

What You'll Do:

  • Own end-to-end execution of content for our creator and influencer marketing audiences—brands who partner with creators, and creators themselves as a business audience.

Content Production & Management

  • Execute content briefs and SEO/AIO briefs, fielding assignments to a roster of freelance writers and managing those relationships.
  • Own the content lifecycle from ideation and planning through briefing, editorial review, publication, and optimization.
  • Conduct SEO and AIO keyword research in Semrush to inform content priorities.
  • Interview internal/external subject matter experts and translate their expertise into stories that are useful, clear, and worth reading.
  • Write and produce across formats: long-form blog posts, case studies, demand-gen assets (ebooks, templates, worksheets), and creator profile stories.
  • Take complex business topics and find the narrative thread that makes them matter to a marketing audience.

Reporting & Optimization

  • Track content performance and contribute to quarterly business review (QBR) reporting.
  • Use performance data to identify optimization opportunities across published content.
  • Connect content activity to pipeline metrics alongside the broader GTM team.

Qualifications

  • 3–5 years of content marketing experience, with a focus on long-form content.
  • Genuine storytelling ability.
  • Hands-on experience with SEO (keyword research, content briefs, on-page optimization).
  • Experience writing or managing case studies and demand-gen content formats.
  • Strong editorial instincts.
  • Comfortable working async across time zones.

Requirements

  • Familiarity with Semrush or a comparable SEO platform.
  • Exposure to B2B SaaS, martech, or creator/influencer marketing content.
  • Experience with content performance reporting or GTM-connected content work.
  • Awareness of AIO and how content needs to be structured to surface in LLM-driven search environments.

Benefits

  • Medical, Dental, and Vision insurance.
  • Office-only catered lunch every Thursday, a healthy snack bar, and great coffee to keep you fueled.
  • Flexible spending accounts and 401(k).
  • Flexible Working: Responsible PTO policy.
  • Health and Wellness: Up to 12 fully covered therapy/coaching sessions per year.
  • A Stake in Our Growth: Restricted Stock Units (RSUs) as part of total compensation.
  • Investing in Your Growth: Free Coursera subscription and PXA courses.
  • Parental Support: 26 weeks of fully paid leave for the primary caregiver.
  • Technology Financial Support: Technology stipend for home office setup.
Vacancy posted 3 days ago
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