Senior Product Manager, New Products

Role Description

This role owns the end-to-end development of new financial products for a mobile-first, direct-to-consumer platform. From initial concept to build, launch, and post-launch iteration, this Product Manager is responsible for bringing new savings and annuity products to market that are simple, trustworthy, and built to scale.

Along with deep product design and strategy skills, this is a highly cross-functional role. The Product Manager will partner with a dedicated product squad, as well as Legal/Compliance, Operations, Marketing, and Strategy, to take products from zero to one and ensure each new offering is compliant, transparent, and customer-centric.

How You'll Contribute

• Own the new product vision and roadmap, prioritizing initiatives based on business opportunity, customer research, and effort.
• Engage with customers to understand needs, pain points, and trust drivers, balancing these qualitative insights with quantitative data trends.
• Conduct competitive product analysis to identify gaps and opportunities for new savings and annuity products and translate them into product concepts.
• Collaborate with design and engineering on rapid prototyping and iteration cycles to test new product concepts, features, and pricing structures before full-scale launch.
• Develop product metrics (e.g., adoption rate, time-to-launch, early retention, customer feedback scores) with robust instrumentation and reporting.
• Collaborate with Operations, Legal, Marketing and Compliance teams to design new products that are both simple to understand and robust in terms of regulatory requirements.
• Become the expert and point of contact for all new-product-related questions, feedback, and requests across the organization and with key external partners.
• Write clear, concise PRDs and product specs, including problem statements, hypotheses, success metrics, and rollout plans, that both technical and non-technical stakeholders can act on.
• Use AI tools to speed up research, concept iteration, and content generation while maintaining rigorous standards for data quality and regulatory sensitivity.

Qualifications

• 6+ years of product management experience, specifically with a track record of taking new products from concept to launch (0-to-1 experience strongly preferred).
• Data-driven decision maker with a track record of using evidence (customer research, market sizing, pilot results, cohort analysis) to guide every priority.
• Ability to turn abstract complexity (risk checks, regulations, eligibility rules) into simple, intuitive product experiences without sacrificing compliance or trust.
• Skilled at prioritizing tradeoffs between speed to market, customer experience, compliance, and long-term brand equity, and aligning teams on those decisions.
• Strong communicator who can articulate strategies, tradeoffs, and launch results to Marketing, Engineering, Design, Operations, Legal, and Executive stakeholders.
• Proven ownership mindset with the ability to independently chart strategy, execute, and iterate quickly in a dynamic environment.
• Go-to-market leader with experience partnering with Marketing to plan and execute launches, positioning, and lifecycle programs that scale and sustain product adoption.
• Regular user of AI tools to accelerate research, ideation, and execution while applying strong judgment in a regulated domain.

Nice to Have

• Fintech or Insurtech experience, particularly launching new financial or insurance products.
• Startup or high-growth background, especially in 0-to-1 product environments.
• Experience in another function (e.g., engineering, design, data science) that informs cross-functional collaboration.
• Experience defining and leveraging AI/ML for new product use cases (e.g., pricing optimization, personalization, product recommendation engines).

Benefits

• Employees who meet benefit eligibility guidelines and work 30 hours or more weekly, have the ability to enroll in Group 1001’s benefits package.
• Employees (and their families) are eligible to participate in the Company’s comprehensive health, dental, and vision insurance plan options.
• Employees are also eligible for Basic and Supplemental Life Insurance, Short and Long-Term Disability.
• All employees (regardless of hours worked) have immediate access to the Company’s Employee Assistance Program and wellness programs—no enrollment is required.
• Employees may also participate in the Company’s 401K plan, with matching contributions by the Company.