Senior Associate, Product Marketing

Role Description

We’re searching for a collaborative, creative and data-focused Sr. Associate, Product Marketing to partner with our Marketing and Guest Experience product teams to bring our latest technology innovations to market. As a Product Marketing Manager focusing on the SevenRooms venue management system and Front-of-House tooling, you will work cross-functionally as well as with external partners and customers to drive go-to-market activity – inserting the voice of the customer into every point of the product life cycle and communicating the rollout of new products both internally and externally.

SevenRooms Marketing & Guest Experience products are on a remarkable trajectory and we’re looking for a driven Product Marketing Manager to help us create, evaluate, and increase adoption across the platform.

This role reports to the Manager of Product Marketing.

What You’ll Do

• Build business cases for new product/feature development in the Venue Management area of the product.
• Review and refine product requirements to fit customer & business needs.
• Leverage data and client product metrics to develop business cases around core products and features.
• Gather and distill market feedback and key industry learnings to help shape and prioritize the product roadmap.
• Develop and execute growth plans to drive wider client adoption of our Venue Management products.
• Manage beta testing to ensure successful launches and to accelerate product-market fit.
• Partner cross-functionally with Product, Enablement, Marketing, Sales and Customer Success to design and execute go-to-market strategies for our products.
• Partner with Brand, Growth and Customer Marketing on thoughtful, integrated marketing campaigns that drive usage and adoption across the platform.
• Work closely with the broader Product Marketing team to design & lead the GTM process – implementing standards from inception to launch.
• Drive internal communication cross-functionally ensuring the right stakeholders are involved and informed at the right time.
• Produce new and engaging product content and narratives as they relate to the SevenRooms products.
• Monitor competitive intel and market trends, developing strategies for knowledge sharing while incorporating these learnings into ongoing campaigns.
• Collaborate closely with stakeholders throughout SevenRooms to obtain buy-in for product initiatives while setting clear expectations and goals.

Qualifications

• 3+ years of B2B product marketing experience.
• Excellent written and verbal communication skills.
• Experience working cross-functionally or with clients, including expectation setting, discovery and collaboration, and successful delivery of offerings.
• Ability to quickly understand a specific client domain and identify the trends and opportunities in that space.
• Curiosity to dig several layers deep into solutions with an eye toward continuous improvement and creative thinking.
• Experience working in Hospitality and knowledge of restaurant and hotel operators preferred but not required.
• Experience working with email and retention marketing products is a plus.
• An open mind and flexibility around testing new approaches and the ability to harness failures and turn them into wins.

Compensation

Actual compensation within the pay range listed below will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. Base salary is localized according to employee work location.

The national base pay range for this position within the United States, including Illinois and Colorado: $95,200 - $140,000 USD.

Benefits

• Comprehensive benefits package to all regular employees.
• 401(k) plan with employer matching.
• 16 weeks of paid parental leave.
• Wellness benefits.
• Commuter benefits match.
• Paid time off and paid sick leave in compliance with applicable laws.
• Medical, dental, and vision benefits.
• 11 paid holidays.
• Disability and basic life insurance.
• Family-forming assistance.
• Mental health program.