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Associate Director, Strategic Partnerships

Cover Genius

Associate Director, Strategic Partnerships (South Korea)

About the Company Cover Genius is a Series E Insurtech that protects the global customers of the world's largest digital companies including Booking Holdings, owner of Priceline, Kayak and Booking.com, Intuit, Hopper, Skyscanner, Ryanair, Turkish Airlines, Descartes ShipRush, Zip and SeatGeek. We're also available at Amazon, Flipkart, eBay, Wayfair and SE Asia's largest company, Shopee. Our partners integrate with XCover, our award-winning insurance distribution platform, to embed protection for millions of customers worldwide each year. Our team and products have been recognized with dozens of awards including by the Financial Times who ranked Cover Genius as the #1 fastest growing company in APAC in 2020. Our diverse team across 20+ countries and many language groups commits itself to diverse cultural programs, in particular "CG Gives" which makes social entrepreneurs out of us all and funds development initiatives in global communities.

Our People are Bold, Authentic, Purposeful and Inspired Our People are not Perfect, Traditional, Complacent or Cautious

About the Role As an Associate Director, Strategic Partnerships (South Korea), on our Partnerships Team, you will own the development and growth of accounts across all strategic verticals in South Korea, with particular focus on travel (airlines, online travel agencies). To drive success in this role, you will have strong network with senior commercial leaders, and experience successfully setting up partnerships with online travel and digital companies in South Korea, with $500M+ revenue highly regarded. You will be a key figure in optimizing the sales strategy and deal execution from research to lead generation through senior stakeholder engagement. This role demands a highly collaborative leader who can seamlessly work across Sales, Insurance, Product, Engineering, and Partner Growth teams. In addition to developing business in South Korea, you'll step into a pivotal role in managing relationships with and growing our existing partnerships in South Korea, where you will be supported by the partner growth manager. Your ability to craft compelling value propositions that resonate across commercial, product, and technical stakeholders will be key. You'll ensure a seamless, end-to-end experience for our partners, from the initial strategic pitch all the way through successful launch and sustained growth.

Key Responsibilities

  • Drive Strategic Partner Growth: Co-develop ambitious growth plans with our existing strategic partners in South Korea, leveraging global best practices, and collaborate closely with regional Partner Growth Managers to drive flawless local execution.
  • Develop Strategic Partnerships: Build and qualify short-term and long-term pipeline through quality outreach using cold calls, emails, LinkedIn, events, relationships, referrals, and other market appropriate channels, and lead the initial discovery through to close.
  • Lead Transformative Discovery: Facilitate deep discovery workshops with our partners, identifying core opportunities, co-designing innovative solutions, and aligning diverse internal and external stakeholders around a shared vision.
  • Craft Winning Value Propositions: Develop powerful value propositions and proposals that seamlessly integrate commercial insights with our product and technical capabilities, clearly articulating the unique value Cover Genius brings.
  • Ensure Partner Continuity & Experience: Serve as the consistent, strategic client-facing presence from the earliest pre-sales stages through successful launch and ongoing growth, guaranteeing a unified and proactive partner experience.
  • Orchestrate Cross-Functional Alignment: Chair cross-functional squads comprising Product, Insurance, Legal, and Engineering to ensure tight alignment, unblock challenges, and drive collective accountability for strategic initiatives.
  • Shape Product Roadmap with Partner Insights: Actively partner with our Product team to translate crucial partner insights and market needs directly into a value-proposition-aligned product roadmap.
  • Institutionalize Learnings: Systematically document lessons learned from major launches and strategic engagements, converting them into repeatable frameworks and best practices for future success across the organization.

Skills & Experience

  • Language: Native or complete professional fluency in Korean, alongside strong professional proficiency in English for global cross-functional collaboration.
  • Valuable experience: At least 7 years of experience in strategic roles within Go-To-Market (GTM), partnerships, or related fields. We particularly value experience from dynamic environments like consulting, fintech, SaaS, or insurtech, where you've navigated complex enterprise landscapes of South Korea.
  • Track record: Proven ability to meet and exceed sales targets and performance-driven KPIs, lead and grow significant enterprise partnerships, understanding the end-to-end lifecycle from initial engagement through successful launch and sustained growth, managing fast-paced sales cycles while navigating long-term strategic engagements.
  • Cross-Functional Collaboration: Exceptional skill in working collaboratively across diverse teams – including Sales, Insurance, Product, Engineering, and Partner Growth – to drive alignment, resolve challenges, and achieve shared goals. You can influence and lead without direct authority.
  • Communication: The ability to articulate complex strategic concepts and value propositions clearly and persuasively to both internal executive stakeholders and external enterprise partners.

Why Cover Genius? Cover Genius not only cares about being the best in our industry, we care about our team. We're a business that understands life can be fluid and so we flex to ensure we provide the environment to suit that. What does that mean?

  • Flexible Work Environment
  • Global company, with the opportunity to work from any of our offices for 4 weeks a year
  • Employee Stock Options - we want our people to share in our success, we reward them with ownership for their contribution in creating a world-class company.
  • Work with like-minded people who are passionate about both the work we're doing and giving back. Our CG Gives programs enables us to all become philanthropists through our peer recognition and rewards system.
  • Social Initiatives - pictures speak a thousand words!

Sound interesting? If you think you have the best composition of the above, send us your resume and let's chat!

Vacancy posted 4 days ago
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