Product Marketing Manager

Product Marketing Manager

We are looking for a strategic and experienced Product Marketing Manager to lead go-to-market efforts for Adobe CX Analytics, a unified set of intelligence solutions within Adobe CX Enterprise. This is a high-impact position dedicated to growing enterprise adoption of our technology and improving customer data value with analytics modernization.

You'll connect real customer needs with product strategy and collaborate across Adobe's enterprise ecosystem. You'll help position Adobe customer experience analytics as the intelligence foundation for crafting data-driven customer experiences.

What You'll Do

• Lead Go-to-Market (GTM): Build messaging, positioning, and launch strategies to drive differentiation in the market. Collaborate with all corporate functions to deliver innovative Go-To-Market plans, showcase our products value, and drive engagement & monetization for the category.
• Champion Customer-Led Innovation: Construct data-driven market and customer analysis. Collaborate with enterprise customers to gather insights, validate use cases, and ensure our solutions evolve with customer needs.
• Drive Strategic Deal Support: Partner with our top strategic account teams and specialists to support deal cycles for AI transformation and customer analytics initiatives. Support multi-cloud and cross-solution deals.
• Enable Sales & Subject Matter Expertise: Develop deep expertise and build sales enablement materials, enterprise pitch decks, and training content. Equip internal teams to effectively communicate solution value to technical and business audiences.
• Work Cross-Functionally: Collaborate across Product Management, Engineering, GTM, Field Sales, Enablement, Customer Success, and broader Enterprise teams to build alignment and execution.
• Lead with Influence: Bring clarity and focus across a matrixed organization. Align cross-functional team members around a unified vision and strategy.

Role Requirements

• 5+ years of experience in product marketing, enterprise GTM, or solution marketing, preferably in AI, SaaS, MarTech, or data/analytics products.
• Exceptional communication skills, capable of conveying complex ideas effectively to diverse audiences.
• Proven ability to support enterprise sales teams with content, training, and deal strategy.
• Analytical and strategic problem solver, adept at using data to inform decisions.
• Strong ability to lead and collaborate in a dynamic, matrixed environment.
• Outstanding record of driving complex GTM motions, partnering with strategic accounts, and working closely with technical team members such as enterprise architects and data teams.
• Strong cross-functional leadership: Develop alignment and momentum across product, engineering, sales, and marketing teams in a complex, matrixed environment.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe's industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We're on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.

Let's Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email View email address on click.appcast.io or call View phone number on click.appcast.io.

AI Use Guidelines for Interviews: Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.

At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it's restricted during live interviews. See how we think about AI in the hiring experience.

Expected Pay Range:

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $120,700 -- $219,750 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

In California, the pay range for this position is $151,800 - $219,750

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California :

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.