Director of Growth Product & Monetization

Role Description

At In Tandem, we build technology that helps families manage everyday routines and navigate life's biggest transitions. Through our four brands—OurFamilyWizard, Cozi, FamilyWall, and Custody Navigator—we help families stay organized, communicate well, and foster healthy childhoods.

If you want your work to make a real difference in the daily lives of parents and kids, In Tandem is the place where your impact will truly matter.

As Director of Growth Product & Monetization, you'll own OurFamilyWizard's growth strategy end-to-end — reporting to the Chief Product Officer and working in close partnership with Marketing on acquisition, lifecycle, and brand. Success means moving the metrics that matter — conversion rate, renewal, ARPU, and revenue.

What you will accomplish:

• Growth Strategy & Execution: Set OurFamilyWizard's conversion and monetization priorities and drive execution across direct-to-consumer, professionally referred, and court-directed journeys.
• Growth Operating System: Establish shared metrics, a high-velocity experiment portfolio, and a regular growth review.
• Product & Marketing Alignment: Connect acquisition strategy and CAC with activation, conversion, engagement, and retention.
• Pricing & Monetization: Lead pricing, packaging, and new-product monetization across app stores and web.
• Professional Referral Growth: Deepen engagement and referrals across attorneys, mediators, therapists, custody evaluators, and courts.
• Scalable Growth Foundations: Partner with Data, AI, Marketing, and Engineering to strengthen experimentation, instrumentation, segmentation, and lifecycle capabilities.

Qualifications

• 7–10+ years building and leading consumer growth or monetization strategies with accountability for measurable outcomes across the full funnel.
• Hands-on ownership of subscription pricing or packaging—including a price change, repackaging, or new-product monetization decision.
• Strong business judgment with fluency in CAC, LTV, retention, payback, ARPU, and cohort performance.
• Excellent communication and influence skills.
• Hands-on PM experience and the ability to collaborate effectively with engineering.
• Fluency in App Store, Google Play, and web subscription mechanics.
• Experience with B2B2C growth, professional referral networks, international expansion, or high-trust products is a strong plus.
• Understanding of the current limits and near-term potential of AI optimization and personalization.

Requirements

• A mission-connected operator who connects growth to real-world impact.
• A hands-on strategist who loves being close to the work.
• Skilled at reading consumer psychology and translating context-specific conditions into strong hypotheses.
• A collaborative leader who aligns cross-functional teams around shared priorities.
• High-velocity in experimentation.
• AI-native: you use current tools to improve the speed and quality of research, modeling, prototyping, and experimentation.

Benefits

• Medical: In Tandem pays 100% of the premium for employees AND 99% for all additional family members.
• 401k: Up to a 4% match with immediate vesting.
• Paid leave for all new parents.
• Learning & Development stipend for employees.
• Paid Time Off: 11 Holidays + Winter Break (3 Days) + Volunteer Time Off (1 Day) + Floating Holiday (1 Day).
• Personal Time Off: 15 days for 0–1 years of employment + 20 days for 1–3 years of employment.
• Supportive and flexible working environment – work from anywhere!