Strategic Communications Coordinator

Strategic Communications Coordinator – Athletics Administration Job # 559736 | Close Date: July 23, 2026 | Classification: Sports Information Professional II or III Position Summary Under the general supervision of the Director of Athletics, the Coordinator of Strategic Communications provides leadership for athletics communications, media relations, marketing, branding, digital content, and public affairs. The role develops and executes strategic communication plans that enhance the visibility and reputation of the athletics program, support institutional priorities, and advance engagement with students, alumni, donors, fans, media, and community stakeholders. Key Responsibilities 25% – Lead athletics communications, media relations, storytelling, and brand management. 20% – Direct game‑day communications operations, statistics, livestreaming, and media services. 20% – Oversee digital content strategy, including websites, social media, photography, and video. 10% – Manage publications, record books, NCAA and conference reporting requirements. 10% – Supervise communications staff, interns, student employees, and event personnel. 10% – Collaborate with campus partners to align athletics messaging with university priorities. 5% – Perform other duties as assigned. Knowledge, Skills & Abilities Sports Information Professional II General knowledge of media relations, public affairs, and sports information. Demonstrated communication and interpersonal skills to present information and produce content. Skill in following guidelines and providing input and feedback as required. Ability to analyze information and data and summarize findings into clear statements. Ability to work independently and as part of a team, building relationships with diverse stakeholders. Flexibility to adapt to changing priorities and deadlines. Organizational skills to plan, organize, and prioritize work. Computer skills to use technology (social media platforms) and relevant software. Knowledge of sports terminology and relevant sports. Willingness to travel and attend off‑site training programs. Experience with digital media management tools and platforms, including CMS, social media, and photo/video editing software. Knowledge of NCAA rules and regulations related to sports information and media relations. Experience in developing and implementing communication strategies and campaigns. Ability to provide lead work direction to others. Ability to summarize statistics related to research or sports information. Strong organizational and communication skills. Sports Information Professional III All KSAs listed for Sports Information Professional II. Demonstrated competence in applying advanced judgment to resolve difficult and complex problems. Maintains thorough knowledge and expertise in sports information and university athletic department guidelines. Proven experience in developing and implementing communication strategies with measurable results. Advanced analytical and organizational skills to manage major projects and programs within time and budget constraints. Advanced public and internal relations skills to represent the university and manage media relationships. Advanced skill in mentoring or overseeing the work of other professional staff. Advanced knowledge and understanding of sports terminology across multiple sports. Minimum Qualifications Sports Information Professional II: Bachelor's degree in a related field and two years of relevant experience, or equivalent experience substitute. Sports Information Professional III: Bachelor's degree and four years of relevant experience, or equivalent experience substitute. Preferred Qualifications NCAA Division I or II experience. CSU experience. Bachelor’s degree in communications, journalism, public relations, marketing, sports management or a related area with two years of relevant experience. Progressively responsible professional experience in athletics communications, media relations, marketing, or related area. Benefits Full‑time, exempt, 12‑month pay plan with a one‑year probationary period. Premium benefits package: vacation, medical, dental, vision plans, life insurance, pre‑tax health and dependent care accounts, fee‑waiver education program, membership in the California Public Employees Retirement System (PERS), and 15 paid holidays per year. Equal Opportunity & Non‑Discrimination Statement Cal Poly Humboldt is committed to providing equal opportunity in education and employment. We encourage applications from individuals of all backgrounds, in accordance with California law and federal civil rights laws, including Title VI, Title IX, the Americans with Disabilities Act, Section 504, and the California Equity in Higher Education Act. We prohibit discrimination, harassment, and retaliation in all university programs, policies, and practices. Must maintain a permanent residence in California and be willing to work on‑campus as required. #J-18808-Ljbffr