Lifecycle Marketing Account Manager
Taktical Digital (Acquired by MediaMint)
Job Description
About the Role
\n \nOwn the lifecycle strategy for a book of DTC brands. We bring the clients, you grow them. Taktical Digital is a New York performance agency, now part of MediaMint. We run paid media, SEO, social, lifecycle and creative for global brands. Our lifecycle practice is growing, with email and CRO at the center of it, so we are hiring an Account Manager to own our Lifecycle accounts: the relationships, the strategy, the testing roadmap, and the results.
\n \nThis is a fully remote role, open to candidates anywhere in North America.
\n \nWhat's in it for you
\n \n* No more chasing clients. If you've been freelancing or consulting, you know how much of your week goes to finding the next retainer. Here, we hand you the book. You spend your time on strategy, flows and tests.
\n* Hands-on, with backup. You own the strategy and execute as much or as little as you like. Email specialists, CRO experts and our Studio T creative team are ready to jump in whenever you need them.
\n* A real step up. Ready to stop executing someone else's plan? This seat puts you in front of the client with your name on the roadmap and the results.
\n* No red tape. Good ideas ship the week you have them, not the quarter after you pitch them. We move quickly and we promote quickly.
\n \nYou'll thrive here if you
\n \n* Have 3+ years in lifecycle or email marketing, ideally with DTC brands, whether agency-side, in-house or freelance.
\n* Know Klaviyo inside out. Experience on other ESPs is a bonus.
\n* Can run a CRO program end to end: hypotheses, A/B tests across email and on-site, reading the results and turning them into revenue.
\n* Can hold a client relationship end to end: strategy, communication cadence, expectations, the difficult conversations, and the renewal.
\n* Run yourself. It's fully remote, so nobody is checking your calendar.
\n \nCompensation comprised of salary plus performance bonuses. Total commensurate with experience.
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