Business Analyst (Digital Ad Sales Technology)

Business Analyst (Digital Ad Sales Technology)

The Business Analyst for Digital Ad Sales Technology is responsible for NBCU's Digital Ad Sales Video ad serving systems and support, parenting closely with our Digital Ad Sales Product, Engineering, Planning, Strategy, and Operations teams. Liaison between the Ad Sales business users and technology organization, providing consistent and frequent updates to users on progress and resolution of requests, defects and enhancements.

Responsibilities:

• Maintain a strong relationship with the user base, ensuring customer satisfaction during all interactions.
• Take ownership of tickets from a queue to answer user requests which may involve investigating, training on best practices, data analyzing of log files, and testing to help resolve.
• Work in a team setting with counterparts on solving issues at hand but also able to work solely on tickets.
• Work with a ticketing system to track, categorize, prioritize and communicate status to the business.
• Identify and manage defects and work with vendors and engineering teams to resolve and implement solutions.
• Understand how issues impact the business and escalate critical issues when necessary.
• Support and troubleshoot issues, identify root causes, and proactively implement sustainable corrective actions.
• Provide systems support to meet established SLAs during business hours, with occasional evenings and weekends as needed and during special events.
• Identify new opportunities and services to enhance the systems platform and drive more productivity/efficiency.
• Technical subject matter expert for all ad integrations across the NBCU portfolio including Peacock and Olympics
• Execute system configurations such as commercial break patterns, network design, inventory shares, user data collection and targeting, video measurement, and programmatic ad serving

Basic Requirements:

• Minimum 3 years of experience in a Digital Ad Operations, Ad Technology, or equivalent role
• Proficiency in MS Word, Outlook and PowerPoint. High proficiency in advanced Excel functionality (pivot tables, v-lookups, etc.)
• System experience in Freewheel
• Bachelor's degree

Desired Characteristics:

• Curious and innovative mind set to streamline processes and automate where possible
• Proven track record of team project execution and systems implementations
• Project Management and prioritization skill sets
• Deep understanding of Dynamic Ad Insertion, ad serving technology and product taxonomy
• Strong knowledge of sales planning, order fulfillment, inventory, ad operations, trafficking, order optimization, pacing and delivery reconciliation
• Technical background experience setting up system integrations, troubleshooting ad tech issues, and system configuration
• Experience within a media company a huge plus
• Strong interpersonal skills
• Ability to multi-task in a fast-paced, deadline-driven environment
• Ability to think strategically and creatively
• Strong computer skills, especially in Excel, Power Point, and Word.

Additional Requirements:

• Hybrid: This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Salary range: $65,000 - $80,000