Institutional Sales Associate

Coinbase Institutional Sales team is dedicated to empowering institutional clients by providing tailored solutions that leverage Coinbase's comprehensive suite of cryptocurrency products and services. Team members engage with a diverse range of clients, including businesses and advanced retail traders, to identify their unique needs and demonstrate how Coinbase can meet them. What you’ll be doing Prospecting & Lead Qualification: Conduct targeted research to identify potential clients (e.g., institutions, businesses, developers, advanced retail traders) who could benefit from Coinbase's products and services. Initiate outbound communication (email, calls, social media) to qualify leads and introduce Coinbase's value proposition. Sales Support: Assist senior sales team members in all phases of the sales cycle, including preparing presentations, proposals, and client‑facing materials. Schedule and coordinate meetings, follow up on outstanding items, and ensure seamless communication. Product Knowledge & Evangelism: Develop a deep and nuanced understanding of Coinbase's diverse product suite (e.g., Coinbase Prime, Coinbase Exchange, Coinbase Wallet, Coinbase Developer Platform, staking, derivatives). Articulate complex crypto concepts clearly and persuasively to prospective clients. CRM Management: Maintain accurate and up‑to‑date records of all sales activities, client interactions, and pipeline progress in our CRM system (e.g., Salesforce). Client Relationship Nurturing: Support ongoing relationships with existing clients, addressing inquiries, and identifying opportunities for cross‑selling or up‑selling in collaboration with senior team members. Market Intelligence: Stay current on industry trends, competitive landscape, and regulatory developments within the crypto space. Provide valuable market feedback to internal product, marketing, and leadership teams. Collaboration: Work closely with cross‑functional teams including Product, Marketing, Legal, and Operations to ensure a cohesive client experience and achieve collective goals. Process Improvement: Identify opportunities to optimize sales processes, improve efficiency, and enhance the overall client journey. What we look for in you Bachelor's degree in Business, Finance, Marketing, Communications, or a related field. Fierce passion for the rapidly evolving crypto industry and belief in Coinbase's mission. Strong verbal and written communication skills; ability to articulate complex subjects clearly and concisely. Highly self‑motivated, proactive, and results‑oriented with an "owner" mindset. Exceptional organizational skills and attention to detail. Ability to thrive in a fast‑paced, dynamic, and sometimes ambiguous environment. A "can‑do" attitude and willingness to embrace challenges and continuously learn. Collaborative spirit and ability to work effectively within a high‑performing team. Proficiency in G Suite and experience with CRM software (e.g., Salesforce) is a plus. Prior experience in sales, business development, customer service, or a client‑facing role (even internships) is beneficial. Nice to haves Active participation in crypto‑focused communities (e.g., Twitter, Reddit, Discord, Telegram). Experience using Coinbase or other cryptocurrency products. Basic understanding of financial markets, trading, or Web3 concepts. Pay Transparency Notice: The target annual salary for this position can range as detailed below. Full time offers from Coinbase also include target bonus, target equity, and benefits (including medical, dental, and vision). Pay Range: £120,510 – £133,900 GBP Commitment to Equal Opportunity Coinbase is committed to diversity in its workforce and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation or any other basis protected by applicable law. Coinbase will also consider for employment qualified applicants with criminal histories in a manner consistent with applicable federal, state and local law. Coinbase participates in the E‑Verify program in certain locations, as required by law. Coinbase is also committed to providing reasonable accommodations to individuals with disabilities. #J-18808-Ljbffr