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growth-маркетолог b2b saas

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Описание Yoffer — AI-платформа для найма: сервис проводит ИИ-скрининг и видеоинтервью, оценивает кандидатов по четырём измерениям и формирует готовые короткие списки. Продукт помогает работодателям быстрее закрывать вакансии и видеть причины выбора кандидатов. Задачи Тестировать каналы привлечения и масштабировать эффективные Выстраивать воронку от регистрации до оплаты Настраивать прогрев пользователей бесплатного тарифа и возвращать неактивных клиентов Создавать ИИ-агентов и автоматизации для сбора баз, персонализации, квалификации, цепочек касаний и аналитики Считать экономику каналов и принимать решения на основе цифр Требования Опыт в маркетинге от 3 лет, в том числе от года в B2B SaaS или IT-продуктах Опыт привлечения пользователей в продукт и конвертации их в платящих клиентов с подтверждением цифрами Опыт маркетинга жизненного цикла: триггерные цепочки, прогрев и работа с оттоком Сильный B2B-копирайтинг и уверенная аналитика: Метрика, когорты, CAC Умение самостоятельно собирать автоматизации и ИИ-агентов с помощью n8n, Make или аналогов, работать с LLM через API Будет плюсом: опыт в HR Tech или знакомства в HR-сообществе Условия Бонус за результат Опцион для сильного кандидата Оформление: ИП, самозанятость или ТК Гибкий график Бюджет на тестирование каналов и ИИ-инструменты Возможность построить маркетинг и команду с нуля #J-18808-Ljbffr HireHi

Vacancy posted 21 hours ago
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