GTM Operations Analyst

Role Description

The Go-To-Market (GTM) Operations Analyst supports and enables A-LIGN’s Go-To-Market organization by driving operational rigor, data integrity, and scalable processes across Sales and Marketing. This role is ideal for a highly analytical, detail-oriented professional with experience in revenue operations, sales operations, or GTM analytics who thrives in fast-paced environments and takes ownership of complex, cross-functional initiatives. As a GTM Operations Analyst, you will act as a core business partner to GTM stakeholders, owning ticket management, reporting, pipeline hygiene, forecasting support, and process optimization. You bring a structured, proactive mindset, operate comfortably within systems and data, and surface insights that improve execution, efficiency, and predictability across the revenue engine.

Responsibilities

• Support Sales, Marketing, and Partner teams by maintaining accurate, reliable GTM data and operational processes.
• Own and triage incoming requests from business stakeholders, prioritizing work against sprint capacity, clarifying scope and urgency, and ensuring visibility into request status from intake through resolution.
• Build and maintain GTM reporting and dashboards, including pipeline health, funnel conversion, forecasting, and performance metrics.
• Partner with GTM leadership to support forecasting and quarterly business reviews.
• Ensure CRM (Salesforce) data integrity through ongoing monitoring, auditing, and enforcement of data hygiene standards.
• Surface insights to improve GTM processes across lead-to-opportunity, opportunity management, and quote-to-close workflows.
• Identify operational gaps and inefficiencies, recommend solutions, and drive implementation in partnership with cross-functional teams.
• Act as a trusted, analytical partner to stakeholders by translating data into actionable insights and recommendations.

Qualifications

• Bachelor’s degree in business, analytics, finance, economics, marketing, or other relevant field.
• 2–4 years of experience in GTM Operations, Revenue Operations, Sales Operations, or a related analytical role.
• Hands-on experience working with CRM and GTM systems (Salesforce required; Pardot, Outreach, and other sales/marketing efficiency tools a plus).
• Experience building and maintaining reports, dashboards, and operational metrics for GTM teams.
• Demonstrated experience partnering cross-functionally with Sales, Marketing, and/or Partner stakeholders.

Requirements

• Strong analytical skills with exceptional attention to detail; you notice trends, discrepancies, and risks others may miss.
• Highly organized with strong project management discipline and the ability to manage multiple priorities simultaneously.
• Proactive problem-solver who takes ownership and drives initiatives forward with minimal oversight.
• Clear and confident communicator with the ability to present insights to both technical and non-technical audiences.
• Comfortable working with complex datasets and translating data into business insights.
• Advanced proficiency in Excel; strong working knowledge of Salesforce required.
• Ability to thrive in a fast-paced, high-growth environment with evolving priorities.

Benefits

• Healthcare, Dental, and Vision Benefits.
• Employer Paid Life Insurance and Disability Insurance.
• EAP - Employee Assistance Program.
• Pet Insurance.
• 401(k) Plan with Employer Matching.
• Competitive Bonus Structure.
• Home Office Reimbursement.
• Certification Reimbursement.
• Personalized Career Coaching.
• Generous Paid Time Off.
• Paid Office Closure December 25-January 1.
• Vacation Bonus.
• Summer Hours.