Managing Director Belgium (Town of Belgium)

YOU ARE

• A very bright mind with an explicit growth mindset
• An entrepreneurial spirit who loves building a business, managing people and optimising processes
• Experienced in managing a growing international SME
• “Hard for the figures, soft for the person.”

WE ARE

• The embodiment of ‘walk the talk’
• Impact-driven professionals who are in it for the purpose, and make good money doing it
• Relationship-focused: team, clients, partners…
• “The sky is the limit, within the boundaries of a good, balanced life.”

1. ROLE POSITIONING

You are a member of the executive team, responsible for the concrete execution, embedding and optimisation of SuReal's strategic decisions at the Belgian entity level. The role acts as the bridge between the two founders (CEO & CTO) and the operational organisation — and is designed to evolve: as SuReal scales internationally, the MD Belgium is the natural candidate to step up to MD of the future Group.

What makes this role distinctive:

• Operational leadership — day‑to‑day oversight of the team with a focus on quality and efficiency
• People management — developing, coaching and retaining talent
• Financial & performance tracking — understanding the numbers and acting on them
• Commercial execution — active sales role and Key Account Management
• Scalable growth — professionalising processes to support the path to €28M group revenue by 2030

2. CORE OBJECTIVE

You ensure that SuReal continues to grow as a professional, profitable and people‑centric business. In practice, this means:

• Strategic decisions are effectively translated into action
• Business Units operate autonomously, profitably and to a high quality standard
• KPIs are systematically tracked and achieved
• Processes are standardised and made scalable
• Quality, governance and compliance remain embedded
• Commercial capability and recurring revenues are strengthened
• Founders are maximally relieved of operational follow‑up

3. SCOPE & RESPONSIBILITIES

3.1 People Management & Organisational Development

• Directing, coaching and reviewing Business Unit Leads, the HR Manager and the Knowledge Manager
• Proactively identifying HR needs in collaboration with BU Leads and HR manager
• Accountability for FTE targets set out in the business plan
• Optimising organisational structure, onboarding and training pathways
• Safeguarding and strengthening retention and internal career development

3.2 Sales Processes & Commercial Execution

• Sales ownership: pipeline, conversion rates, lead follow‑up
• Optimising sales processes, dashboards and accountabilities
• Supporting BU Leads with large or complex deals, key accounts, framework contracts and public tenders
• Standardising proposals, recurring services and commercial approach
• Personally executing sales and managing Key Accounts (with CEO support)

3.3 Financial Steering & Performance Management

• Analysis of project P&Ls, service P&Ls and people P&Ls together with BU Leads and CTO
• End‑to‑end accountability for reporting on revenue, margins, costs, cash flow and debtors
• Taking concrete action when results deviate from targets

3.4 Project Oversight & Quality Assurance

• Maintaining a helicopter view of all client projects — detecting risks before they escape
• Reviewing and approving contracts and commercial agreements
• Driving standardisation of proposals, reporting and processes

3.5 Other responsibilities

• Strategic execution: following up on action plans, monitoring progress and ownership, driving key initiatives such as SuReal Academy and new services
• Legal & compliance: keeping the framework watertight as the company grows (contract and risk management, governance and reporting obligations)
• Marketing: keeping the strategy on track regarding HR, PR and branding

Background & Experience

• Minimum 10 years of relevant experience (consultancy, management and growth), including at least 3–5 years in a senior operational leadership role
• Proven track record of building and managing teams within a consultancy firm, fast‑growing SME or scale‑up
• Experience in sales leadership and Key Account Management in B2B professional services
• Financial acumen: comfortable with P&L analysis and managing by numbers
• Knowledge of sustainability or real estate sector is a plus, not a prerequisite

Competencies

• Executor — Entrepreneur: translates strategy into action and takes full ownership
• People leader: inspires, coaches and has the courage to have difficult conversations
• Commercial instinct: understands clients, spots opportunities and closes deals
• Analytical: steers on data without losing sight of the human dimension
• Strong communicator: switches effortlessly between founders, team members and clients
• Hands‑on: thrives in a dynamic SME environment where no two days are the same

Languages

• Professional level of Dutch, French and English (Brussels working environment)

WHAT SUREAL OFFERS

• A role with real impact in a knowledge‑intensive company operating in a high‑growth market
• A clear growth path: COO from start — growing rapidly to MD Belgium. A possible future step is the position of MD Group as SuReal scales towards €28M revenue by 2030
• Direct collaboration with the founders — short lines, fast decisions
• The freedom to professionalise the operational organisation in your own way
• A driven and passionate team that treats sustainability as a craft, not a slogan
• The possibility of becoming a shareholder in a successful, fast‑growing company
• The freedom to work 4/5 in this position

SELECTION PROCESS

• Step 1 — Introductory meeting with CEO: focus on motivation, background and cultural fit
• Step 2 — In-depth meeting with both founders (CEO & CTO): focus on operational vision, commercial approach and leadership style
• Step 3 — Business case / short practical assignment: a concrete challenge drawn from SuReal's day‑to‑day reality
• Step 4 — Reference check & offer

Sounds like you?

Apply here. If you have questions, contact Bieke at View email address on apply.placed-app.com or View phone number on apply.placed-app.com.

More info at

SuReal, Victoria Regina Square 1, 1210 Brussels

Looking forward to meeting you!