Online Marketing Manager Job Description Template
Our company is looking for a Online Marketing Manager to join our team.
Responsibilities:
- Coordinate market research and reporting on new opportunities;
- Managing marketing mix, including Positioning, Pricing and Promotions;
- Implement marketing strategy through team;
- Develop customer metrics for effective marketing;
- Develop and execute on marketing strategy for all product lines;
- Coordinate with Sales department to develop the customer journey through sales funnel;
- Initiate new product development projects;
- Oversee marketing budget;
- Coordinate marketing campaigns with sales activities;
- Manage the new product launches.
Requirements:
- Solid HTML/CSS skills (must be comfortable modifying existing responsive HTML/CSS);
- 2 years related work experience;
- 4 year degree (marketing a plus);
- Strong understanding of MailChimp Pro;
- Experience working with Google Analytics;
- Solid understanding of primary online advertising platforms including Google AdWords, Bing Ads (AdWords certification a plus);
- Excellent communication skills.