Product Marketing Manager
Murj
Role Description
Murj is seeking a growth-minded Product Marketer to join our expanding team and drive the success of our software-first solutions. We aren't just looking for someone to execute a standard playbook; we want a driven, product-savvy marketer who will proactively identify levers to evaluate the market, provide inputs on commercialization, accelerate user adoption, optimize our positioning, and maximize revenue opportunity.
In this highly collaborative role, you will "own the engine" for our product lines—translating sales feedback, deep buyer insights, and competitive intelligence into high-impact marketing assets. If you love bridging the gap between big-picture market strategy and high-impact commercial execution, this role is for you.
What You’ll Do
- Drive Commercial Product Growth: Take ownership of marketing strategies and campaigns for our established and upcoming new product lines. Update and expand our library of tools, support case study efforts, and collateral based on how our buyers and the industry are evolving.
- Drive Competitive Intelligence & VOC: Lead the charge on addressable market, capturing the Voice of the Customer (VOC) and tracking competitive intelligence. Turn these insights into actionable strategies that keep Murj ahead of the market.
- Execute & Deliver: Be the initial owner for content creation and asset development, working with the strategic marketing team to translate positioning frameworks into external-facing materials (e.g., website copy, one-pagers, slide decks, and videos).
- Partner with Sales & Revenue Operations: Work closely with Sales Enablement and Ops to provide commercialization and positioning support for high-priority sales conversations. Create playbooks, competitive intelligence briefs, and pitch materials that help sales close deals faster.
- Cross-Functional Collaboration: Partner closely with internal departments and subject matter experts (SMEs) across the organization to consolidate insights, validate technical accuracy, and translate complex technical features into customer-facing value propositions.
- Optimize the Go-to-Market Asset Suite: Translate your strategic positioning frameworks into external-facing materials (website copy, slide decks, one-pagers) that resonate with modern digital health buyers. Maintain and evolve assets within our sales enablement platform to ensure accuracy of content and messaging.
What Makes You a Great Fit
- Growth-Minded & Analytical: You don't just look at what is; you look at what could be. You use data, customer feedback, and market trends to identify growth opportunities.
- An Execution Powerhouse: You thrive on getting things done. You enjoy the process of creating, building, and optimizing assets that directly impact the bottom line.
- Organized & Detail-Oriented: You have a sharp eye for detail and excel at managing timelines, content repositories, and data libraries to keep the team aligned and accurate.
- A Relationship Builder: You are skilled at navigating different departments, extracting knowledge from subject matter experts, and translating it into customer-facing value.
- A Natural Collaborator: You excel in a partner-style work environment where ideas are brainstormed together, but tasks are divided and conquered efficiently.
What You Bring
- 5+ years of experience with a background in product marketing or similar role, such as:
- B2B Marketing
- Product Strategy
- Sales Enablement
- Content Marketing
- Proven experience working in a role that directly interacted with, supported, or partnered with sales teams.
- Demonstrated success managing relationships with departments across an organization and collaborating with subject matter experts (SMEs).
- Proven track record of managing and leveraging competitive intelligence, capturing VOC, and participating in market evaluation or pricing strategy conversations.
- Proven experience creating high-quality marketing collateral, sales tools, or enablement materials.
- Strong project management skills with the ability to keep tools, databases, or content repositories organized.
- Excellent written and verbal communication skills, with an ability to simplify complex technical concepts for various audiences.
Nice To Haves
- Experience in SaaS, healthcare technology, or digital health is strongly valued.
What Success Looks Like (First 90 Days)
- Developed a Solid Knowledge of the Product: Built a strong foundational understanding of the Murj platform, our core value propositions, and the market landscape, enabling you to confidently translate complex technical features into clear customer-facing value.
- Integrated with Current GTM Initiatives: Provided active, hands-on support for our current Go-to-Market strategies, helping to optimize our positioning and keep our market momentum moving forward.
- Established Strong Cross-Functional Relationships: Built trusted, partner-style relationships across the departments we work with most, including Product, Sales, and Account Management.
- Served as a Reliable Team Partner: Maintained the agility to lend a supporting hand to broader, cross-functional marketing team needs related to the product lines you own.
Travel Expectations
- 11-20%: Limited travel; occasional meetings or events.
$120k - $149k
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