Bilingual IMC Project Coordinator

Job Description

Job Description

Position Overview:

The IMC (Integrated Marketing Communications) Project Coordinator will serve as the key liaison between HQ, the Marketing team, and the GTM organization. This role is responsible for coordinating cross-functional projects, supporting integrated marketing initiatives, and ensuring the successful execution of GTM projects and product launches.

Key Responsibilities:

• Serve as the primary liaison between HQ, the Marketing team, and the GTM organization to ensure effective communication and alignment.
• Coordinate cross-functional marketing and GTM projects from planning through execution.
• Support collaboration among Marketing, GTM, Product, Sales, and other stakeholders to ensure successful project delivery.
• Coordinate product launch activities and support the execution of go-to-market plans.
• Track project timelines, milestones, deliverables, and follow up on action items to ensure projects remain on schedule.
• Organize project meetings and proactively identify and coordinate the resolution of project issues.
• Prepare project updates, presentations, and status reports for management and HQ.
• Continuously improve project coordination and communication processes to enhance cross-functional collaboration.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, Communications, Project Management, or a related field.
• 2–3+ years of experience in project coordination, integrated marketing, GTM, marketing operations, or cross-functional project support.
• Strong organizational and project coordination skills, with the ability to manage multiple priorities simultaneously.
• Excellent communication and stakeholder management skills.
• Fluent in both English and Mandarin Chinese.
• Self-motivated, proactive, passionate, and results-oriented, with a strong sense of ownership and the ability to drive projects forward.
• Experience working with global headquarters or multinational teams is preferred.

Hisense USA is an equal opportunity employer and does not discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age, disability, or genetic information. We comply with all applicable laws regarding equal employment opportunity and affirmatively seek to recruit, develop, and promote qualified individuals from diverse backgrounds. Our company is committed to providing a work environment that is free from discrimination, harassment, and retaliation. We encourage applicants of all ages, races, ethnicities, religions, genders, sexual orientations, and abilities to apply for employment with our company.