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Head of Growth & Ecosystem Strategy (Track Two Group)

Track Two Group

Core Responsibilities DSP Strategy & Relationships Collaborate on DSP pitching strategy (divide and conquer model) Own and deepen relationships across key platforms (Spotify, Apple, Amazon, etc) Lead editorial strategy across priority campaigns Data, Reporting & Optimization Oversee campaign analytics across all releases Identify trends and optimization opportunities Guide decisions on scaling and resource allocation Campaign Strategy & Marketing Execution Work alongside marketing leadership to: Guide marketing spend allocation Shape campaign rollouts from pre-release through post-release Help build scalable frameworks across a high-volume release pipeline Digital & Social Growth Lead strategy across: UGC and creator engagement Short-form content (TikTok, Reels, Shorts) Platform-native growth tactics Support artists and teams on: Content direction Posting strategy Growth optimization Ecosystem Strategy & Special Projects Help connect opportunities across: Artist campaigns Live activations Brand partnerships Special project clients Identify and support revenue-generating opportunities across the ecosystem, including: Brand integrations Cross-client collaborations Platform and audience expansion initiatives Brand Partnerships & Sponsorship Support Work alongside partnerships team to: Identify brand integration opportunities Shape campaign narratives for partners Align digital, DSP, and marketing strategy with sponsorship goals Support execution and amplification of branded campaigns Frontline Presence & Industry Engagement Represent Track Two at key industry moments (MMW, ADE, Grammys, etc) Lead DSP-facing conversations and external relationships Act as a representative of the company and its clients #J-18808-Ljbffr Track Two Group

Vacancy posted 1 day ago
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